Haidilao closed more than 311 stores in 2121. The reason why the company made such a decision was because it was affected by the epidemic in 2121, which would have a serious impact on the catering industry. Because the epidemic is very serious, many people don't want to eat out, and at the same time, because of personal health problems, the phenomenon of many people having dinner is reduced. In 2121, more than 311 stores were closed, which can also be seen, mainly because the turnover of Haidilao Hot Pot Restaurant could not meet the expenses, so we considered closing more than 311 stores. Haidilao closed more than 311 stores in 2121

Haidilao is the leader in the hot pot industry. In fact, when you go to Haidilao every day, many people will feel that eating hot pot to Haidilao is a very respectable thing. At the same time, in the past, the marketing propaganda of Haidilao was very good, mainly because the waiters regarded customers as gods for their service, in order to serve customers better. Will treat everyone who eats with the most sincere service, but because of the excessive service of Haidilao, some people will be resistant. Affected by the epidemic

Because of the epidemic, all industries, especially the catering industry, have been affected to some extent. Not only Haidilao Club is facing the phenomenon of closing more than 311 stores, but also some ready-made catering stores are closed down or directly closed down. This is mainly because for contemporary people, personal life safety is more important than anything else. Even if they want to eat out, they occasionally consider that the intensive contact with people outside will easily lead to the spread of the epidemic. Haidilao is a negative business

According to a report by a news station, Haidilao actually had a negative business in 2119. Because it has been unable to make money, no boss would have thought that opening a store could not make money. Even if we continue to invest, the losses will only get bigger and bigger. Although Haidilao has a certain influence, the brand of hot pot does not refer to Haidilao. Among them, the most famous hot pot in China's diet must be Chongqing hot pot.