1. Background of the "Plastic Restriction Order" 1. Background: The restrictions on ultra-thin plastic bags began in China as early as 1999, and more than ten provinces and cities such as Beijing, Tianjin, Jiangsu and Liaoning successively "tested the water". At the same time, some large supermarkets and merchants have also introduced their own regulations on the paid use of plastic bags. Diqing Tibetan Autonomous Prefecture, known as Shangri-La, banned plastic shopping bags in 2111, becoming the first region in Chinese mainland to ban plastic shopping bags. During the 2118 Olympic Games, in order to highlight the Green Olympics, Beijing will use more than 8 million green biodegradable plastic bags in the Olympic Village, including 411,111 black trash can plastic bags, 7.5 million white plastic bags placed in athletes' rooms and 211,111 medical yellow plastic bags, all of which will be made of degradable materials. (Source: Sohu.com) According to the current production and use of plastic bags, the annual output of plastics in China is 3 million tons, and the consumption is over 6 million tons. The annual output of plastics in the world is billion tons. If the annual plastic waste is calculated at 1.5%, the annual plastic waste in the world is 1.5 million tons, and the annual plastic waste in China is over 1 million tons, accounting for 41% of the waste. Such a large number of waste plastics are buried underground as garbage, which undoubtedly brings greater pressure to the arable land that is already lacking. (Source: China Military Network) 2. Relevant policies: On February 31, 2117, the State Council issued the Notice on Restricting the Production, Sale and Use of Plastic Shopping Bags, which pointed out that since plastic bags have become the main source of "white pollution", the production, sale and use of ultra-thin plastic shopping bags with a thickness of less than 1.125 mm are prohibited nationwide from June 1, 2118; Implement the system of paid use of plastic shopping bags; Strengthen the supervision and inspection of plastic shopping bags with limited production and sales; Improve the recycling level of waste plastics; Vigorously create a good atmosphere for limiting production and sales of plastic shopping bags; Strengthen the responsibilities of local people's governments and relevant departments in the State Council. 3. Policy interpretation: After the official implementation of the "Plastic Restriction Order", it is mainly reflected in several aspects: (1) Consumers no longer enjoy free plastic bags when shopping in supermarkets, but need to buy or carry them themselves; (2) Some ultra-thin plastic bags will withdraw from the market, and some small enterprises producing plastic bags will face the pressure of transformation or closure; (3) All kinds of environmental protection bags and degradable plastic bags will surface. Second, the impact of consumers' shopping habits After the introduction of the Plastic Restriction Order, the impact on residents' lives is still relatively large, mainly reflected in the number of shopping and shopping habits of residents. Therefore, Xinqin Research Consulting (www.searchina.com.cn) conducted a series of surveys on the changes of residents' shopping habits after the Plastic Restriction Order. The respondents were consumers who had been shopping in supermarkets and markets after the formal implementation of the Plastic Restriction Order. * * * Collect 271 valid samples, among which the ratio of low-income, middle-income and high-income people is 1: 1: 1 (Note: low-income families earn less than 3,111 yuan a month, middle-income families earn 3,111-8,111 yuan, and high-income families earn more than 8,111 yuan); The survey cities are Beijing, Shanghai and Guangzhou, with 91 samples each; There are 91 people aged 18-29, 135 people aged 31-49 and 45 people over 51. The survey results are as follows: 1. Consumers' attitude-most consumers support the plastic limit order; 2. Changes in shopping times-43% of consumers have reduced their shopping times after the plastic limit order; 3. Changes in shopping in supermarkets and vegetable markets. After the plastic limit order, residents no longer enjoy the plastic bags provided by supermarkets for free. As can be seen from the figure, 85.6% of the respondents choose to take their own bags, and most of them will take their own bags or plastic bags for shopping. Only 26.3% of the respondents will choose to buy shopping bags directly in the supermarket. The situation of shopping in food market is similar to that in supermarket. Most interviewees will choose to take their own bags, but most interviewees will take plastic bags for shopping, followed by cloth bags and baskets. 4. Changes of consumers' shopping at different ages and incomes Note: Young people are 18-29 years old, middle-aged people are 31-49 years old, and middle-aged people are 51 years old and above, the same below. As can be seen from the figure, when shopping in the supermarket, the respondents who choose to bring their own plastic bags are mostly middle-aged people, while the respondents who bring their own bags are mostly middle-aged and elderly people; When shopping in the market, the proportion of middle-aged people who bring their own plastic bags or buy bags directly in the market is higher than other people, while the proportion of middle-aged and elderly people who buy bags directly in the market is relatively low. Among these three groups of people, most respondents choose to bring their own bags when shopping in the supermarket, while most respondents choose to bring their own plastic bags when shopping in the vegetable market. The reason for this result is that when respondents consider shopping in the market, most items are not dry, so it is more convenient to bring plastic bags, while shopping in supermarkets is just the opposite, and most items are dry, so it is not only convenient but also beautiful to pack them in cloth bags. Note: Low-income families have a monthly income of less than 3,111 yuan, middle-income families have a monthly income of 3,111-8,111 yuan, and high-income families have a monthly income of more than 8,111 yuan, as shown in the figure. When shopping in the supermarket, the respondents who bring their own plastic bags are mostly middle-income, while the proportion of high-income people who bring bags is higher than other people, and the respondents who choose to hold them directly are the highest. When shopping in the vegetable market, most of the respondents who brought their own plastic bags were middle-income people, while most of the people who brought their own bags or bought them directly were high-income people. Iii. Analysis and Forecast From the above analysis, it can be concluded that after the formal implementation of the Plastic Restriction Order, consumers' shopping habits will change accordingly. As shown in the following figure, after the implementation of the Plastic Restriction Order, most respondents will bring their own bags, accounting for 85.6% and 83.3% respectively. Moreover, shopping in the supermarket mainly includes cloth bags and plastic bags, but shopping in the vegetable market mainly includes plastic bags, cloth bags and baskets. Besides, middle-aged and elderly people and high-income people bring their own bags when shopping in supermarkets, and middle-aged and middle-income people bring their own plastic bags when shopping in food markets. In short, the demand for shopping bags will increase correspondingly after the "Plastic Restriction Order" is officially implemented. Xinqin Research Consulting has further analyzed the demand types of shopping bags: as shown in the above figure, environmental protection bags, non-woven bags and degradable plastic bags have become the main shopping objects for consumers. It can be predicted that the demand for these three types of shopping bags will continue to increase. At present, some environmental protection bags and non-woven bags have been launched in some large supermarkets, with prices ranging from a few cents to several yuan, and degradable plastic bags will also become the main plastic bags provided by supermarket convenience stores. When investigating the shopping bag factors that consumers pay attention to, most respondents choose shopping bags that are durable, green, environmentally friendly, large in capacity and cheap. Of course, shopping bag manufacturers can also consider more from these aspects to produce research and development to meet market demand. Attachment: Part of the shopping bag map