Huangshan's tourism business is poor, and tour guides turn into tea pickers for survival
Huangshan's tourism business is poor, and tour guides turn into tea pickers for survival. The stage of COVID-19 epidemic has repeatedly impacted the recovery of the company and even the tourism industry. Tour guides in Huangshan, Anhui Province began to look for a new way out. Huangshan's tourism business is not good, and the tour guide turned into a tea picker for survival. Huangshan's tourism business is not good, and the tour guide turned into a tea picker for survival. 1
The official WeChat official account of Huangshan Tour Guide Service Company issued a special recruitment notice: recruiting tea pickers.
According to the recruitment notice, as the current tourism industry is temporarily difficult to develop normally, tour guides cannot practice normally, so they need to find a temporary job to tide over the difficulties. To this end, Huangshan District Human Resources and Social Security Bureau cooperated with Huangshan Tour Guides Association to provide tea pickers for tour guides.
the basic salary of this position is RMB 171/day, including accommodation and reimbursement of round-trip fare (if the personnel are relatively concentrated, they will be transported by car), and personal accident insurance will be purchased uniformly. The working time is April 11 -31. After the construction period is over, the tea enterprises or farmers will directly pay wages to the workers, and they can also recommend to work in the factory nearby.
The age limit for this job is very relaxed, and anyone between the ages of 18 and 65 can apply.
Huangshan Scenic Area is a national scenic spot in China and a national AAAAA-level tourist attraction. It is now managed by Huangshan Tourism Development Co., Ltd. (611154.SH). According to the financial report, the business scope of Huangshan Tourism Company covers Huangshan Scenic Area, Huashan Mystery Cave Scenic Area and Taiping Lake Scenic Area, among which the cableway business and hotel business are concentrated in Huangshan Scenic Area, including Huang Shanyun Valley Cableway, Yuping Cableway, Taiping Cableway and Xihai Sightseeing Cable Car; Hotels include Beihai Hotel, Shilin Hotel and Xihai Hotel.
After the COVID-19 epidemic in 2121, the passenger flow in Huangshan dropped sharply, which caused heavy losses to the performance of Huangshan Tourism Company. The company's 2121 annual report shows that Huangshan Scenic Area received 1.512 million tourists in that year, a decrease of 1.989 million compared with 2119, with a decrease of 56.8%. The cableway and cable car business transported a total of 3.132 million tourists, a year-on-year decrease of 4.248 million or 57.6%.
in 2121, Huangshan tourism revenue reached 741 million yuan, a decrease of 866 million yuan or 53.89% compared with 2119. The net profit attributable to shareholders of listed companies was-46,372,711 yuan, a decrease of 113.63%; The non-net profit attributable to shareholders of listed companies is-111858911 yuan.
in the first half of 2121, due to the improvement of domestic epidemic situation, the passenger flow of Huangshan Mountain rebounded. Huangshan Tourism's mid-year report in 2121 shows that during the reporting period, the hotel business income was 212.513 million yuan, the ropeway business income was 157.8719 million yuan, the tourism business income was 95.37 million yuan, and the garden development business income was 58.8294 million yuan, which was higher than the previous year.
On October 28th this year, Huangshan Tourism announced a pre-earnings announcement for 2121. It is estimated that the net profit attributable to shareholders of listed companies will be 33.26 million yuan to 49.86 million yuan in 2121. The non-net profit attributable to shareholders of listed companies is-53.16 million yuan to-35.45 million yuan.
However, the repeated epidemic situation is expected to cause continuous pressure on Huangshan Tourism's performance this year, which also urges the company to "find another way" and find new profit points.
The gross profit margin of tea business is high, and it has become a source of income for some enterprises in scenic spots. Interface News previously reported that in March this year, Qinling Tourism just completed its investment holding in Dongyu Bio, which is mainly engaged in tea planting and sales, and provides products and services to customers through direct stores and franchise stores. In 2121, tea will generate 22,334,911 yuan for Qinling tourism, which is second only to the first ticket business, and the gross profit margin is as high as 36.78%, exceeding the ropeway business. The tourism business of Huangshan Mountain is not good, and the tour guides have turned into tea pickers for survival. The epidemic situation and other factors have made the tourism industry difficult, so the tour guides in Huangshan Mountain, Anhui Province have begun to look for a new way out.
The reporter from The Paper noticed that on March 24th, Huangshan Tour Guide Service Company published a recruitment notice for tea pickers in huangshan district through the official WeChat WeChat official account. In the name of Huangshan Tour Guides Association, the notice said: At present, the tourism industry is temporarily difficult to develop normally, and tour guides cannot practice normally. Some tour guides are facing difficulties in life and need to find a temporary job to tide over the difficulties.
According to the above notice, the Human Resources and Social Security Bureau of Huangshan District actively contacted the Association to provide tea pickers for tour guides. The basic salary is 1.71 yuan/day, including food, accommodation, reimbursement of round-trip fare (if the personnel are relatively concentrated), unified purchase of personal accident insurance, etc. At the end of the construction period, it can also be recommended to work in the factory nearby.
huangshan district is a tea-producing area, and people live on tea.
Huangshan District Human Resources and Social Security Bureau introduced that spring tea mining is just around the corner. In order to serve the production of tea enterprises and farmers and help them increase their income, we are now recruiting tea pickers for urban and rural workers in Huangshan City. In terms of salary, it is stipulated that 171 yuan/day, including room and board, will be paid directly to workers by tea enterprises or farmers after the construction period.
tea pickers are required to be between 18 and 65 years old, be in good health, and have no history of major diseases such as hypertension, heart disease and coronary heart disease. If they conceal their illness, they will bear all the consequences. The construction period is from April 11 to April 31 (about 21 days).
The Announcement of Pre-earnings of Huangshan Tourism in 2121 published by Huangshan Tourism Development Co., Ltd. in October this year shows that, according to the preliminary calculation of the financial department, it is estimated that the net profit attributable to shareholders of listed companies in 2121 will turn losses into profits compared with the same period of last year (legally disclosed data), and the net profit attributable to shareholders of listed companies will be 33.26 million yuan to 49.86 million yuan.
In 2121, the stages of the epidemic in COVID-19 repeatedly impacted the recovery of the company and even the tourism industry. In 2121, the company scientifically formulated market policies, accurately implemented market revitalization, and strived to overcome the impact of repeated outbreaks in many places. At the same time, through a series of measures such as optimizing product structure, saving expenses and increasing efficiency, the company made every effort to stabilize its business performance, and the overall business situation improved to some extent compared with last year.
the previous year, in 2121, affected by the COVID-19 epidemic, macro-economy and policies, the tourism industry suffered heavy losses, and the external environment of the company's operation changed significantly. During the reporting period, on the basis of strictly implementing relevant epidemic prevention measures, the company resumed its main business in an orderly manner, accelerated the construction of key projects, strengthened marketing and strictly controlled costs, but it was affected by the persistence and repetitiveness of the epidemic.
In 2121, Huangshan Scenic Area received 1,511,511 tourists entering the mountain, down 56.82% year-on-year, which caused the company's main business to be greatly affected, and the company's performance suffered losses due to factors such as fixed costs and rigid expenses such as depreciation and amortization. Huangshan's tourism business is not good, and the tour guide turned into a tea picker for survival. 3
The epidemic has been going on for three years. This sentence has recently become a hot topic. Nowadays, it is a beautiful season to travel in bloom in spring and spring. However, with the large-scale outbreak of the epidemic in March, it has become a stumbling block for people who go out to travel. However, the most important thing is that some people engaged in the tourism industry have greatly affected their work and life. When will the epidemic end?
A recent incident in Huangshan, Anhui Province, is that WeChat official account, the official of Huangshan Tourism Association, tweeted on March 24, 2122 as follows: Due to the current epidemic situation, the tourism industry is temporarily difficult to develop normally at present, and some tour guides are facing difficulties in life during the employment window when they can't practice normally, so they need to find a temporary job to tide over the difficulties.
The Human Resources and Social Security Bureau of Huangshan District actively contacted the Association to provide tea pickers for tour guides. The basic salary is 1.71 yuan/day, including food, accommodation, reimbursement of round-trip fare (if the personnel are relatively concentrated), unified purchase of personal accident insurance, etc. At the end of the construction period, it can also be recommended to work in the factory nearby.
Huangshan, as the most famous tourist attraction in China, is famous for its natural scenery, the cultural heritage of the World Geopark, Hongcun, a scenic spot of human history, and the rural world cultural heritage in Xidi Chinese paintings. There are also many ancient cities, including the late Tang Dynasty, Chengkan Ancient Village and Nanping Ancient Village, and Huizhou Ancient City, the four ancient cities in China. Huangshan is a tourism-oriented city. If there are no tourists, too many people's lives will be affected.
From the official recruitment brochure of Huangshan Tourism Association, we can see that Huangshan tourism is under an unprecedented influence at present. On March 7, 2122, a picture was circulated on the Internet. The electronic screen of Huangshan Scenic Area showed that there were only two tourists in Huangshan Scenic Area today, but I didn't know whether it was true or not. I asked my friends in the tourism industry in Tunxi Old Street, Huangshan, and said that many local people did say that this happened.
In March, the epidemic and flight accidents caused more people to stay indoors. Once there are no tourists coming and going in tourist attractions, they are completely unemployed, and those who are unemployed will have no salary. Those who are engaged in tourism will have restaurants, hotels, scenic spots, tour guides, specialties, wenwan, etc., and then all those who are engaged in tourism will be affected. If they are unmarried, they may be better. If they are married, they will have no income.
In the morning, I discussed with some people who love to travel. At present, people who are engaged in the tourism industry are basically in a bad market all over the country. Some friends are engaged in tour guides in Dali and Lijiang, saying that they have not seen three or two tourists everywhere on the streets of the ancient city. In March, Yunnan Tourism made a news that Yunnan's tourism industry will return to its 2119 state in 2122. At present, many friends who are engaged in the tourism service industry in Yunnan have not received it.
It's been three years since the epidemic. At first, everyone may not feel much difficulty in life, but after three years, everyone has spent all their savings. As a travel blogger, the author wanted to go out all over the country, pat short videos to make self-media and earn some living expenses, but it's inconvenient to travel everywhere at present. I hope that the epidemic will end as soon as possible, and my friends in the tourism industry will reappear in the blue sky and return to the free and unrestrained travel in 2119.