The Hongru International Cultural Plaza project has planned six functional combinations: international cultural and creative exhibition, international cultural and creative product exhibition experience, creative research and development, e-commerce, tourism and entertainment, and international cultural and creative promotion.
(1) International Cultural and Creative Exhibition Center
After the operation of the International Cultural and Creative Exhibition Center, the company will have a group of experts and staff specializing in exhibition work to promote the exhibition business for a long time, organize special product exhibitions, and create a never-ending cultural and creative Expo. Cultural and creative products are divided into three categories: cultural and creative product display, cultural service project display and patented intelligent technology display. Through exhibitions, manufacturers, dealers, agents, exporters, importers and retailers of cultural and creative industries are invited to participate in the exhibitions and promote cultural and creative projects to the outside world.
(2) International Cultural and Creative Products Exhibition Experience Center
The International Cultural and Creative Products Exhibition Experience Center is mainly engaged in cultural and creative products, supplemented by perfect supporting facilities for business, life and entertainment. Cultural and creative products are rich in categories, including media (audio-visual products, books, movies, packaging and decoration, etc.), works of art (sculpture crafts, jewelry, metal crafts, antiques, etc.), design (advertising, consulting, etc.), animation games (animation games, online games, etc.), education and training (vocational skills training, special education, etc.), and cultural leisure tourism. Hongru International Cultural Plaza will be built into the largest modern international cultural and creative product exhibition experience center in the world.
(3) Creative R&D Center
Hongru International Cultural Plaza is planned to have an international-level creative R&D center to provide value-added services for operators of cultural and creative products. By continuously developing new products and improving the added value of products, it is guaranteed that the cultural and creative products operated by operators will always be at the forefront of the world, occupy the forefront of the market and obtain market benefits that maximize profits.
(4) Electronic Commerce Center
Hongru International Cultural Plaza is planned to have an electronic commerce center, build an electronic commerce network platform and build a borderless market. Through the network platform, we can accurately and efficiently provide intelligent management services such as commodity information release and transaction inquiry for settled enterprises, help settled enterprises to find buyers all over the country and around the world, and maintain long-term contact with buyers in the language of the other country. At the same time, English, French, German, Japanese, Korean and other languages are used to publish information online, so that domestic goods can go out and foreign goods can come in, ensuring that the e-commerce center of this project will not be outdated for 31 years.
(5) Tourism, Entertainment and Leisure Center
Hongru International Cultural Plaza is planned for tourism, shopping, entertainment, leisure, fitness, catering and other formats. It has the functions of department stores, digital cinemas, tea bars, Chinese and Western restaurants, food streets, cafes, bowling, gymnasiums, badminton, tennis, table tennis, leisure Internet cafes, game squares, hotels, guest rooms, swimming pools, chess and cards rooms, bathing, pedicure, performing arts performances, etc., and has gathered a relatively complete performance of cultural and creative industries, which can form a joint force of industries. It is a large-scale innovative combination of cultural and travel businesses.
(6) Advertising promotion of international cultural and creative products
Hongru International Cultural Plaza has invested heavily in cultivating the market, and will invest tens of millions of advertising fees every year, adopting world-class three-dimensional marketing promotion and advertising to help the project prosper for a long time. In addition to using the advantages of its own large-scale electronic network, the project is promoted globally in many languages, and also using various advantageous media such as industry networks and newspapers and magazines to promote the project to every place in the world, so as to realize the zero distance between the project and the world and let Linyi's cultural and creative industries go global.