Pot-stewed food takeaway shop is a small business, and the transfer fee and rent must be controlled to make a profit. Store location also requires a particularly high flow of people. Traffic transfer stations, surrounding vegetable markets, lots where communities are concentrated, and the entrance of supermarkets are all the best places to open stores. If there is no gold shop venue, the plan to open a shop would rather be postponed than accommodated at will. Everyone usually buys pot-stewed vegetables when they go to work, go shopping and buy food, and they don't buy them on purpose. Location and taste are two lifelines for a pot-stewed food takeaway shop.
The shop only needs about 10 square meter, with a depth of about 2 meters and a width of about 5 meters, which is convenient for presenting all dishes to customers, and also has enough space for mixing seasonings and weighing.
For inland secondary cities, the transfer fee is preferably below 10000 yuan and the monthly rent is below 1000 yuan.
Step 2: Find and arrange seminars.
Looking for workshops around the pavement, the closer to the pavement, the better, which can save transportation costs. The bigger the room, the better. It can store many raw materials. There is a yard or patio, which can burn coal, save fuel costs and facilitate operation.
Take inland secondary cities as an example, the house price is around 500 yuan.
Step 3: Buy equipment and all kinds of electrical appliances, and plan to make signboards, store layout and store decoration.
The basic items to be purchased and the approximate price are as follows:
1. A double-temperature refrigerator and a single-temperature refrigerator. Two refrigerators cost about 3000 yuan.
Refrigerators are very important for preserving goods. You'd better buy a new one, or something will go wrong and the loss will outweigh the gain.
2. Semi-steel stainless steel barrel with a 90 yuan; 4 All-steel stainless steel barrel, unit price 120 yuan, subtotal: 480 yuan; 2 large plastic buckets, unit price 20 yuan, subtotal: 40 yuan.
5 3.9-inch thick stainless steel seasoning pots, unit price 15 yuan, subtotal: 75 yuan; 20 stainless steel plates, unit price 6 yuan, subtotal: 120 yuan; 3 stainless steel clips, unit price 3 yuan, subtotal: 9 yuan; 5 stainless steel bagging pots, unit price 8 yuan, subtotal: 40 yuan; 5 stainless steel spoons, unit price 5 yuan, subtotal: 25 yuan; A stainless steel hook 15 yuan; 3 stainless steel spoons, unit price 1.5 yuan, subtotal: 4.5 yuan; A 5 kg stainless steel ladle 18 yuan; A stainless steel garlic press 15 yuan; 2 stainless steel salad spoons, unit price 3 yuan, subtotal: 6 yuan; 2 stainless steel vegetable pots, unit price 8 yuan, subtotal: 16 yuan; A stainless steel colander 12 yuan.
4. 2 slaughter knives, unit price 15 yuan, subtotal: 30 yuan; Cut a knife and a 20 yuan; 2 large baskets, unit price 20 yuan, subtotal: 40 yuan; 2 boxes of disposable gloves, unit price 3 yuan, subtotal: 6 yuan; 4 boxes of disposable masks, unit price 4 yuan, subtotal: 16 yuan; Wall clock a 25 yuan; Some seasoning packets and some gauze, subtotal: 50 yuan; 3 thick bamboo poles, unit price 33.3 yuan, subtotal: 100 yuan.
5. Crushing and destroying a 230 yuan; A 65 yuan for meat grinder; A pepper bottle 100 yuan.
This investment is about 5000 yuan.
Step 4: Do market research while decorating.
Blister light box 800 ~ 1200 yuan
Angle iron frame for booth 140 yuan
Artificial stone countertop 448 yuan
The boards on partition walls, painted walls, water pipes and angle irons are considered as 650 yuan.
This investment is about 2000 yuan.
At the same time, the market survey of the surrounding marinated vegetables market includes: dish name, price and taste.
Step 5: Buy spices, seasonings and accessories.
Step 6: Pre-marketing.
When people don't know much about the new store products, it's best to have some free goods experience and preferential purchase procedures during the opening period. It costs about 1000 yuan to prepare discount cards and give away products. In addition, it can also be delivered free of charge in the radiation area.
preventive measure
1. The pot-stewed food shop is actually a take-away shop, which processes or basically processes its own products and sends them directly to the store for sale. Therefore, there is generally no need to set up a stove to cook dishes, tables, chairs and tableware for customers to eat, and there is no need for a larger area and more chefs and waiters in the store, which undoubtedly greatly reduces the operating cost and is also the biggest advantage of Luwei restaurant.
Second, the pot-stewed food shop is generally not too big, which is of course to minimize the upfront capital investment. If the storefront is a little bigger, you can use the second half of the storefront as a workshop; If the store is small, the products can be processed in the workshop and then sent to the store. If there is no premise of renting a storefront, you can rent a booth at the farmer's market or set up a stall in a street residential area. Of course, food retail cabinets that can prevent dust and flies must be provided.
Three, pot-stewed food stores should have their own main varieties or specialties, and often one or two main varieties or specialties are given priority to, supplemented by several general products, thus forming their own flavor characteristics. The signboard of the store should also be named after its main product or special product. For example, at present, some braised dishes shops in Sichuan often focus on well-known hand-torn chicken, crispy duck and silk-wrapped rabbit in Sichuan, supplemented by general products such as braised pork, braised pork ribs, braised pork liver, braised pork belly, braised pig's trotters, braised duck's feet, red roasted goose's wings, braised bean tendons and braised dried tofu. Cold-mixed vegetables shop mainly produces fried chicken, diced rabbit and lung slices. Other general products, such as ear slices, white meat, bamboo shoots, bean gluten, bean curd skin, Chinese cabbage and various cold-mixed fresh vegetables, are often named as "hand-torn chicken", "crispy duck" and "silk-wrapped rabbit".
4. The products of the pot-stewed food store are pickled in the workshop first, and then put into the tray of the food retail cabinet in the store in the form of whole or whole pieces. After customers come to choose the required products, they weigh, cut into pieces, slice and package them on the spot, and serve them with brine, pepper noodles, pepper noodles or five spices. Never cut or slice the finished product in advance, otherwise customers will doubt the quality and freshness of your product.
Fifth, it is best not to join. The cost of joining is too high. Although there is brand support, small business is unpredictable, and new operators can't easily control their capital, so they have to keep "paying for fire" and are doomed to work for others. The possibility of losing money is greater than 70%.
Sixth, it is best not to partner. Small business, although the profit is small, but the total profit is small. When the two families are involved, there will always be different voices. The fixed investment in the early stage is relatively large, and it will take at least 1 ~ 2 years to return to the capital. Many partners can't pass this time period.
manufacturing method
I. Brine Seasonings and Spices
Take making a pot of brine with the scale of 12.5 kg as an example.
Seasoning: Sichuan salt 300g, rock sugar 250g, ginger 500g, onion 300g, cooking wine 65438+ chicken essence 000g.
Seasoning: Rhizoma Kaempferiae 30g, Illicium verum 20g, Flos Caryophylli 10g, Fructus Amomi Rotundus 50g, Fructus Foeniculi 20g, Fragrant Leaves 10g, Radix Angelicae Dahuricae 50g, Fructus Tsaoko 50g, Herb 60g, Pericarpium Citri Tangerinae 30g, Cortex Cinnamomi 80g, Zizania latifolia 50g and Senecio scandens 30g.
Soup: chicken skeleton 3500g, pig bone 1500g.
Second, brine production
1. Boil chicken skeleton and pig carcass (crushed by hammer) with cold water until water boils, and remove blood foam. After that, wash the bones with clean water, add water, add ginger (crushed) and green onions (with the roots left long), boil them and slowly boil them into brine soup with small fire (clear soup with small fire, thick soup with large fire) for later use.
2. stir-fry the sugar color. First, treat the rock sugar into fine powder, put a little oil in the pot, add the rock sugar powder, and stir-fry slowly with medium heat; Sugar changed from white to Huang Shi, and changed to small fire; When the sugar oil turns yellow and foams, fry it from the fire (this time must be fast, otherwise it will become bitter, you can try it several times first); If you get angry again, it will turn from yellow to dark brown. When the sugar oil changes from big bubbles to small bubbles, add a little cold water and fry it with low fire until it loses its paste flavor, which is the sugar color. Sugar is neither sweet nor bitter golden.
3. If the spice is broken or the knife is changed (don't make it thin, change it slightly, which will not affect the effect), wrap it with spice and tie it. Boil it in boiling water for 5 minutes, take it out, put it in the marinated soup, add a proper amount of salt, sugar and pepper, and simmer it with low fire to make the embryonic red halogen (white halogen does not contain pepper and sugar, and other seasonings are the same as red halogen).