How to start a business site selection
The success of a business is often inseparable from the timing, location, and people. Once you decide to open a store, you must make a comprehensive study of the selected location to understand the population density of the district, people and so on. Open store site selection is very delicate, generally should master the following 10 details. \x0d\\\x0d\1. Convenient transportation. Set up store in the neighborhood of a major station or on a street where customers can walk for no more than 20 minutes. To choose which side of the street is more favorable for business, you need to observe the pedestrian flow on both sides of the street, and the side with more pedestrians is preferred. \x0d\\\\x0d\2. Close to places where people gather. Such as theaters, cinemas, parks and other entertainment venues nearby, or near large factories and institutions, which on the one hand can attract pedestrians, on the other hand, easy to make customers remember the location of the store, the customers who have come to the publicity of other people, it will be easier to guide people to patronize. \x0d\\\\x0d\3. Choose a place where the population is increasing fast. The growth of businesses, neighborhoods and municipalities will bring more customers to the store and give it more potential to grow in business. \x0d\\\\x0d\4. Choose the side with fewer cross streets or obstacles. Many times, pedestrians have to cross the street and thus concentrate on avoiding vehicles or other pedestrians and ignore the stores on the side. \x0d\\\\x0d\5. Choose a lot where a certain type of market has spontaneously formed. In the long run, a street or a market will spontaneously form a "centralized market" for the sale of a certain type of goods. It has been proved that, for those stores dealing with durable goods, if they can be concentrated in a certain section or neighborhood, they will be more able to attract customers. This is because people will naturally think of this place when they think of buying a certain product. \x0d\\\\x0d\6. Choose the address according to the content of the business. Stores sell different kinds of goods, their requirements for the location of the store are also different. Some stores are required to open in places with a large flow of people, such as clothing stores, small supermarkets, but not all stores are suitable to open in crowded places, such as health care stores and service centers for the elderly, it is appropriate to open in the remote, quieter places. \x0d\\\\x0d\7. To have "big money" consciousness. That is to say, the store opened in the famous chain stores or brand stores nearby, or even open next to it. With supermarkets, commercial buildings, restaurants, 24-hour pharmacy, coffee shops, tea houses, bars, schools, banks, post offices, laundromats, print stores, community service centers, community cultural and sports centers and other collection of strong brand stores and public **** place adjacent. For example, you want to run the food, then you will store in the "McDonald's", "KFC" around. Because, these famous foreign fast food in the choice of location has done a lot of detailed market research, next to them to set up store, not only can save time and energy to visit the site, but also with their brand effect "pick up" some customers. \x0d\\\\x0d\8. Located in the commercial center of the street. East-west street is best sit north to south; north-south street is best sit west to east, as far as possible located in the northwest corner of the intersection. In addition, a three-way intersection is a good place; it is not desirable to open a store on a sloping road; the height of the road surface and the store floor should not be too disparate. \x0d\\\\x0d\9. To choose a storefront with advertising space. Some stores do not have independent frontage, the store front naturally lose independent advertising space, which also makes you lose the space in front of the store "play" marketing intelligence. \x0d\\\\x0d\10. Choose a location that is hot or cold. Instead of choosing the location of the store business is now favored by the businessmen, it is better to choose the near future from the cold to hot is not currently favored streets or