Mengniu logo is the name of the enterprise \"Mengniu\" ideological modeling. With a thick, flowing brush, symbolizing the vast fertile land of Inner Mongolia, the unique regional advantages of the enterprise's development conditions as much as possible to get the time and place. The curved horns are as firm as a peak, indicating the toughness and diligence of the ox, symbolizing the positive, steady and progressive corporate philosophy. The whole logo is composed of white and green color, which is far away from the theme of pollution and highlights the pursuit of naturalness.

Yili logo consists of three unique crescent shapes surrounded by two different shades of green representing the far-reaching and vast grassland; blue sunshine in the clear sky nourishes everything, representing health and vitality; white represents nutritious milk, and the red "Yili brand" grows in the sunny blue sky and green land. The white color represents nutritious milk, and the red "Yili brand" grows in the sunny blue sky and green land. The entire logo is round in outline, expressing a dynamic balance, which is in line with the harmony and tolerance advocated by traditional Chinese culture and symbolizes the unique spiritual connotation of Yili Group: the dynamic circle gives people the feeling of "endless life"