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Yum's corporate culture. brand
striving for excellence

Constant innovation, striving for the first place and satisfying customers have always been the goal pursued by Yum!

people-oriented

Employees are the greatest wealth of an enterprise. We firmly believe that cultivating outstanding talents is the cornerstone of Yum's success.

pool the wisdom of the masses and absorb all useful ideas

We advocate a coordinated team spirit, and unity and cooperation within the enterprise and with partners is a collective strategy.

The concrete expression of group strength.