problem 1. how to win the trust of customers

the emergence of ordering applications has expanded the scope of publicity and promotion for catering enterprises. Especially in the era of mobile internet, people's consumption habits began to shift to the mobile terminal, which made the appearance of applications meet the consumption needs of users. In the traditional consumption mode, customers can directly face the raw materials, processors and processing places of the dishes when ordering in restaurants, and even directly supervise their processing and production process. This direct face-to-face impression has formed trust between merchants and consumers, but the take-away food delivery form of ordering food lacks this face-to-face realism, so when various forms of subsidies that attract users end, users pay more attention to the quality of dishes. So in the future development, how to win the trust of customers is one of the development problems that should be solved.

problem 2. how to solve the problem of cooperation with restaurants after the subsidy for ordering food is gradually reduced

similar to the reason why taxi applications are concerned, the consumption form of ordering food applications is cheap and convenient. Therefore, when the operator's subsidy ends, the application will inevitably face the situation of customer loss. When this advantage is absent, the importance of partners will be reduced, so how to solve the problem of cooperation with restaurants in the development of ordering APP is a difficult problem to be solved in the future.