Open a single hotel, and choose a brand hotel as a partner, the two modes of hotel business what is the difference? In layman's terms, the operation of a single hotel is like "fighting alone" lone wolf, groping across the river, or even trapped on an island; and choose a strong cooperation brand is like two heroes, save effort, to achieve the "1 + 1 > 2" aggregation effect.

While the owner of a single hotel may have the following pain points and dilemmas

1. OTA's high commission draws, weakening operating profits

2. Operation sales promotion manpower financial N link worry, lack of professional team and tools

According to the "2017-2018 China Tourism Lodging Industry Brand White Paper" refers to, at present the country *** there are all kinds of hotels, inns and B&Bs more than 400,000, the proportion of branded chaining is only 6%, which is far lower than the U.S. market as high as 70% of the chaining rate. The integration of the stock market, there is still a very large space. So how can a single hotel choose the right brand party to realize a solid income?

One of the world's top five hotel groups in the mid-range brand, non-profane city products to the urban humanities theme to create a "city of one side" of the business comfort style, has been signed in 80 cities across the country to open branches, rapid occupation of the mid-range hotel stock market leader position.

Among the hotels that have joined and cooperated with the brand of Non-Prosperous City Products, there are quite a number of stores that have achieved excellent business performance in a short period of time, including Non-Prosperous City Products-Beijing Caoqiao Subway Station Store.

Hotel Archives

Nonfan? Chengpin

Before joining (December 2017 data):

The hotel is located at the exit of Caoqiao subway station, which is an excellent location. The overall decoration style favors Chinese style and is poorly presented. The booking channel relies on casual guests and OTA, the overall positive feedback rate is not high, the monthly RevPar is around 200 RMB on average, and the booking rate is only 60%. At the same time, the staff management is relatively chaotic, lack of professional training and operational programs.

Within one month after joining (March 2018 data):

The hotel's preparation period was 2 months, and RevPar increased by 160%! Occupancy increased rapidly from 60% to 86%! Favorable reviews increased from 85% to 96%! OTA review scores increased from an average 4.4 to a favorable 4.8! In addition to the rapid improvement in data, the team management and hotel image after joining also changed greatly.