It is reported that Alibaba will hold the first automobile consumption festival, which is also the first online and offline new way of cooperation, to create unprecedented automobile consumption festival, this time not only in a city, but in more than 20 cities, and today we will talk about the Nanjing station.
The First Alibaba Auto Consumption Festival (Nanjing Station)Exhibition time: August 14-16, 2020
Exhibition location: Hall 2 of Nanjing International Expo Center
Signed by Kodak Group Co. Ltd. and Zhejiang Alibaba Communication Technology Co. Ltd. the "Joint Promotion Cooperation Agreement", the two sides agreed on the Tmall held by the "The two parties agreed to cooperate on the offline car show activity "Tmall Meow Car Group Auto Theme Park" and the corresponding online activities organized by Tmall.
Through the linkage of online and offline, we can build up consumers' online car-buying mind, and strengthen the car-buying experience through the automobile theme park offline, so as to complete the closed loop of the automobile new retail transaction. As an "experience-heavy" consumer product, automobile online live broadcasting and offline auto show will become a new channel for automobile retailing.
On July 29, the first Alibaba Auto Consumption Festival - #729AutoFest, jointly organized by Kodak and Tmall, officially opened online. The festival will bring together 20+ mainstream automotive brands, the top traffic of Tmall, AutoNavi, Taobao and other head platforms online, and the "Auto Park" in 20 cities offline to undertake the scene landing, opening up a one-stop play and purchase of the post-epidemic period of automotive new retail.
Tmall and Kodak *** create annual new IPCreating a new closed loop of marketing
As an exploration of the new retail model in the post-epidemic period, it provides a one-stop solution for the audience to buy cars, bringing affordable and convenient play and purchase services to the upgraded experience; y activates the automobile market economy in the post-epidemic period, and assists in the automobile industry's post-epidemic channel upgrading; in changing people's lives, it is the first time that the automobile industry has been able to provide the best service to the public. The upgrading of the channel; in changing people's car-buying habits at the same time, drive the development of the automotive industry and society. The first Alibaba Auto Consumption Festival has come to your side ~ on Taobao, search for "Tmall Meow Car Group" to get the official subsidies of the brand.
As a one-stop shopping experience, the offline "car park" set of parent-child paradise network of basketball machines, ocean ball and other popular entertainment projects, to create a relaxed, cheerful atmosphere for parents and children, "coupons" to help the whole family mobilization; there is more! Cadillac, SAIC Volkswagen, Haval and other 20 + car brands car models beautiful show, on-site interaction, strong official subsidies to put non-stop; and the main stage band all day round performance, fun, good looking car, come to the car park on the "purchase"!
#Automobile Festival# comes to you, tickets are free for a limited time!
Whether you're in your twenties or your thirties, it's a great time to get your tickets!
The tickets are free for a limited time