Dashang Group is targeting the middle and high-end customer groups, leading the business community with the latest format, the latest technology, the latest means and the highest level of the retail industry today. The unchanged quality always attracts a stable customer base.2. Continuous Expansion of Business Areas

Daishang Group, which originated in Qingniwa, Dalian, has realized the five-phase strategic goal of "No. 1 in Dalian, No. 1 in Northeast China, No. 1 in China, No. 1 in the whole country, No. 1 in the world, No. 1 in the world, No. 1 in the world, No. 1 in the world, No. 1 in the world, No. 1 in the world, No. 1 in Northeast China. South to expand the sphere of influence in North China at the same time in May 2004 to invest 550 million yuan to buy the first department store in Harbin, consolidating its position as the king of the Northeast. 3. Utilizing celebrity commercials to form an idol effect and attract young customers.

The use of popular celebrities to participate in commercial performances to enhance consumer and media attention.

For example, Joe Renliang (kimi) was specially invited to hold a commercial show to celebrate the opening of Dashang Electrical Appliance in Harbin on September 1st. By virtue of the good boy tournament heat flow, the use of high popularity and high visibility players Joe Renliang publicity, is indeed a good strategy, the current Joe Renliang price is not unattainable, compared to its good boy tournament straight line soaring influence, cost-effective, straight to the depth of the strategy of the big business group! The show ended hastily due to the huge size of the fans on the scene and the atmosphere was too hot, but it was an added gimmick for Dashang to expand into the Harbin market.

Currently, Dashang Group is continuing to expand its business, striving to realize its five-phase development strategy and become a first-tier group in China.