After graduating from Ann Translation Institute, Qin Meteor joined New Oriental and worked as a regional director for two years. At that time, the WeChat subscription number was just launched, and Qin Meteor was the first self-media person to test the water. The number of fans exceeds the official number of New Oriental, and one voice can invite hundreds of people to attend classes, which once became the myth of New Oriental.
Taking advantage of the trend is Qin Meteor's summary of the past ten years. After the audio and video traffic of 20 14 increased, a bilingual program "English" was launched in Himalayan FM (later renamed English headline); After the short video traffic of 20 18 increased, he devoted himself to Tik Tok and Aauto more quickly, incubating famous IP teachers.
Qin Meteor has its own methodology. To become an online celebrity, we must find a bright spot that is valuable to others, and this bright spot can be infinitely amplified by the Internet. Behind this is actually a process of repeatedly anchoring "humanized design": visual hammer, let users remember an impression with the lightest weight; Nail, a sentence blurted out by the user; Fission axe, turn a content into a marketing event.
The special advantage of Qin Meteor is that it is good at positioning "humanized design", helping people find the most popular "explosion point" and stimulating people's desire to express.