(Comprehensive score: 95.68, revenue scale: 265.438+0.2 billion, number of employees: 235)
Suo Xiang is an internationally renowned marketing communication company, representing the most advanced marketing trend in China. In recent years, it has provided integrated marketing and communication services for well-known domestic brands such as Jililing, Nongfu Spring, Jin Jiu, Xijiu, Nature Hall and Snowflake Beer, among which the top 500 enterprises in China are the main ones. Suo Xiang, adhering to the enterprise spirit of "being positive and more strange", can not only provide enterprises with "brand insight at the definition level and marketing solutions at the principle level" in the early stage, but also provide enterprises with a systematic and practical marketing strategy implementation plan in the medium term. In the later stage, we can help enterprises to stimulate brand effectiveness by integrating the overall marketing communication strategy and consumer-oriented digital marketing technology. In 16, Suo Xiang Empowerment Brand accumulated more than 1000 customer cases, helping more than 10 pioneer enterprises to achieve the five-year sales target of 10 billion yuan, and became a veritable "favorite outside brain company of top 500 enterprises" in China.
Second place Shanghai Junzhi Consulting Co., Ltd.-the leader of China's competitive strategy.
(Comprehensive score: 94.85, business scale: 1.8 1 billion, number of employees: 162)
Junzhi Company was founded by Xie Weishan, Xu Lianzheng and Yao Rongjun, three competitive strategy experts for more than ten years, 20 15. At present, Junzhi Company has more than 100 strategic consultants. Junzhi Consulting pioneered the competitive strategic service system. Junzhi Consulting, as a long-term business partner, has successfully helped more than ten leading enterprises, including He Fei milk powder, Yadea electric car, Bosideng down jacket, bamboo leaf green tea and good shop, to achieve growth in just three years. Be familiar with the China market, go deep into the enterprise, and dynamically track every link of the strategy landing, with strategy as the core and enterprise performance as the only guidance. In 20 19, Junzhi officially upgraded the competitive strategy 2.0 system, and five guarantees ensured the accurate formulation, efficient landing and amplification of the strategy.
Third place: Huahua Marketing Consulting-Super Symbol Rides the Dust.
(Comprehensive score: 93.90, business scale: 65,438+69 million, number of employees: 146)
Huahua is a unique strategic marketing brand consulting company in China, which takes "super symbol is super creativity" as the core, makes top-level design for the brand, and creates a unique strategy and creative service of the trinity of enterprise strategy, product strategy and brand strategy. Since its establishment, it has continuously created a series of successful cases of original brand marketing for China market. The service field spans medicine, daily chemical, food, stationery, fast-moving consumer goods, real estate, industrial parks, Internet, finance, tourism, clothing, catering, publishing and other industries. , emphasizing that "only the unity of symbols can lead to the unity of brand impression; With the unity of brand impression, there will be the unity of brand management. " 20 19 opened up the sub-industry of "shoes for the elderly" for the first time, helping to expand the shoes for the elderly.
The 4th trout Positioning Consultation-Localization Practitioner of China Positioning Strategy.
(Comprehensive score: 93.84, business scale: 65.438+0.22 billion, number of employees: 38)
Lauter Company is the world's leading strategic positioning consulting company. Lauter China Company was established in 2002, and is committed to bringing the best strategic positioning practice in the world to China, helping China enterprises to lead the strategy with positioning, realize more efficient operation and become an industry model. /kloc-For 0/7 years, trout Company, as a strategic consultant, has been escorting the development of enterprises in China for a long time, and has created many successful cases such as Jiaduobao herbal tea, Langjiu Group, Nobel ceramic tile, hometown chicken fast food, melon seeds used car and so on. 20 19 put forward the binary law of "competition" and "value" to help enterprises break through. In the business model, trout has changed from a strategic consultant in the past to an "entrepreneurial partner" and an "external partner" to help enterprises integrate world-class resources.
Fifth place Ye Maozhong Marketing Planning-Pioneer and Innovator of Conflict Positioning
(Comprehensive score: 92.43, business scale:1.1.90 billion, number of employees: 29).
Ye Maozhong marketing planning agencies is good at brand planning and brand advertising communication, and is good at advertising positioning. Brand creativity, brand design and brand advertising advocate "conflict strategy", especially 20 18, two advertisements of "brainwashing the World Cup" by Zhihu and Ma Honeycomb, which have attracted heated discussion in the marketing field. Today, the traditional brand marketing theory is increasingly deviating from the actual market demand, and many entrepreneurs and marketers are eager to find solutions that can make enterprises, products and brands "get more at once". Ye Maozhong advocated using "conflict strategy" to help brand marketing win, emphasizing that the greater the conflict, the greater the demand; The bigger the conflict, the stronger the selling point. 20 19 "Easy Car All Prices Know" has become the latest brainwashing film.
Sixth Shenzhen adopts brand marketing-the promoter of China's system marketing and information flow marketing.
(Comprehensive score: 90.08, business scale: 98 million, number of employees: 137)
Founded by Mr. Zhu Yutong, one of the top ten planning experts in China 1995, it now has subsidiaries such as Shanghai Adoption, Beijing Adoption, Chengdu Adoption and Wisdom Academy. Since 1995, we have provided brand marketing consulting and services for enterprises with professional marketing management knowledge and rich data case platform. The company has an intelligent team of more than 200 people, and has provided professional brand marketing services to thousands of enterprises, including 6 international enterprises and nearly 70 top 500 enterprises in China, creating many well-known brands and successful models. 20 19 put forward the concept of "the era of marketing 3.0", holding that the core of marketing is no longer consumer demand, but concept and cognition.
The 7th Kenner Marketing Planning Group —— Builders and Advocates of Cross-border Strategy
(Comprehensive score: 89. 14, business scale: 92 million, number of employees: 62)
Shanghai Kena Marketing Planning Co., Ltd. advocates the concept of "cross-border planning" and is committed to providing enterprises with systematic, comprehensive and professional integrated marketing communication planning. The whole case planning of the company serves the fields of medicine and health, alcoholic food, daily cosmetics, home building materials, small household appliances, modern agriculture, industrial Internet and so on. In the past 65,438+00 years, from the marketing planning concept of "roof of the world survival mode" to "cross-border planning", Kena has adhered to the planning purpose of putting actual combat first and providing practical services, and achieved sustainable leap-forward development, helping more than 65,438+000 Chinese and foreign enterprises to achieve strong product and brand expansion. Kenner also established the "Cross-border Research Institute" to conduct in-depth research on the cross-border transformation of global industries and the cross-border innovation of China's head enterprises, and published a series of monographs on the theory and practice of "cross-border strategy", which has formed a wide range of industry influence.
The 8th Beijing Qi Zhi Future Marketing Consulting Group —— Value Competitive Strategy Benchmark Enterprise
(Comprehensive score: 86.4 1, business scale: 78 million, number of employees: 52)
In the future, with the mode of "wisdom+capital", it will join five well-known investment groups in the United States, Singapore, Shanghai, Shenzhen and Beijing to become a group enterprise of "marketing consulting+industrial investment" in China. We will devote ourselves to the study of enterprise growth in China, provide the best business model, strategy and path for the growth of different enterprises, and empower enterprises, industries and regional economic development. In the past fourteen years, under the leadership of Li Zhiqi, a famous brand thinker, we have provided consulting services to 200 brand enterprises and 30 government customers, covering more than ten fields such as agriculture, agricultural materials, food, beverages, dairy industry, banks, automobiles, consumer goods, education, building materials and home furnishing, with a brand value of 654.38 billion.
The 9th Shenzhen Southern Strategic Marketing Management Consulting Company —— Pioneer and Leader of System Marketing
(Comprehensive score: 85.82, business scale: 62 million, number of employees: 156)
At present, Southern Strategy Company has more than 100 consultants, serving more than 5,000 enterprises and earning more than 1 100 million yuan. It is the first important member in Asia to be accepted by AMCF Global Management Consulting Company Association. The company is committed to overcoming the marketing disease of the enterprise, so that the enterprise has the hematopoietic function of "systematic thinking, system design and system management under the new mode", thus achieving good results, building brands, increasing benefits and ensuring the healthy and sustainable development of the enterprise. He is good at using systematic marketing to realize the double growth of performance and profit quickly.
The tenth cultural creativity of Orsay-a new soldier in the field of digital marketing
(Comprehensive score: 85.59, business scale: 55 million, number of employees: 4 1)
Founded on 20 12, Oster is a professional enterprise brand design and brand promotion service company, adhering to the brand service concept of new thinking, new vision and new media, and based on the brand life cycle management business model, it provides enterprises with professional services of design, network promotion and system integration, and delivers brand appeal through professional design language. Osseth takes the "core value" of the brand as the core to expand outward, thinks that thought is the fundamental driving force behind strategy, strategy, creativity and design, and advocates opening up omni-channel customers, integrating data islands into the scene, transforming data into personalized marketing and differentiated services, and creating a new generation of competitive tools for enterprises.
Dr. Sun Yat-sen has a famous saying: "The world trend is vast, those who follow it prosper, and those who go against it die." Looking back at history, countless legendary stories of "leading the trend" have proved this point, as well as in the marketing field. In 20 19, following the new marketing concepts such as "network celebrities bring goods", "private domain traffic" and "market sinking", many marketing enterprises continued to create and market advertisements for brands around the new concepts and accumulated important brand assets. In 2020, with the arrival of new marketing trends, marketing enterprises will also create more excellent works that conform to the changes of the times and output core strength for brand development. However, in order to break through the market, the core of an enterprise is still to concise its own unique competitiveness, realize the natural integration of brands, people, society and media, and create medium-and long-term brand value through high-quality scarce content and marketing concepts. Only in this way can we maintain growth in the face of operational difficulties.