Yi Jie, founded in 2008, is the main operator of China Petrochemical's non-oil business. 2065438+In March 2004, China Petrochemical Yi Jie Sales Co., Ltd. was inaugurated, marking the marketization and specialization of China Petrochemical's non-oil business. Over the years, Yi Jie has adhered to the development idea of "entity service+platform value-added" and devoted itself to building a "good life service provider" to provide consumers with quality products and considerate services.
Yi Jie continues to expand the scale of convenience store business, ranking first in the number of chain convenience stores in China with 28,000 convenience stores; Cultivate independent brands and incubate sub-brands such as Zhuomaquan, Changbai Mountain Tianquan, Gulu Paper, Laimao Liquor, Sanrenxuan, Otto Cat Automobile Service and Yi Jie Coffee; Develop automobile service, catering, advertising, finance and other formats.
The future development of Yi Jie:
Based on the core advantages of gas station's strong correlation scenario, Yi Jie Company will focus on big consumption, big data and big platform, meet the needs of private members in Yi Jie, vigorously promote the digital transformation and upgrading of enterprises, and explore a new economic and business model of "Internet plus gas station+convenience store+third party".
Take the "Come on Yi Jie" APP as the entrance, and create a person who integrates "intelligent service, shopping service, car maintenance service, life service and logistics service"? Cars? Life comprehensive service platform, constantly expanding business ecology, constantly enriching service functions, creating value for consumers, empowering partners to add value, and promoting enterprises to transform into "oil, gas, hydrogen and electricity services" comprehensive energy service providers.
Refer to the above contents: Yi Jie-company introduction