The State Net Information Office and other four departments jointly issued the "Internet Information Service Algorithmic Recommendation Management Regulations", which came into force on March 1

The "Provisions" make it clear that the application of algorithmic recommendation technology refers to the use of algorithmic techniques such as generating synthetic classes, personalized push classes, sorting and selecting classes, retrieving and filtering classes and scheduling and decision-making classes to Provide information to users. Various types of Internet companies providing algorithmic recommendation services are almost all within the scope of regulation, such as various types of short video platforms, e-commerce platforms, social platforms and catering takeaway platforms.

Legal basis

"Regulations on the Administration of Algorithmic Recommendation of Internet Information Services"

Article 3 The State Net Information Department is responsible for coordinating the governance of algorithmic recommendation services and related supervision and management work nationwide. The State Council telecommunications, public security, market supervision and other relevant departments are responsible for the supervision and management of algorithmic recommendation services in accordance with their respective responsibilities.

Local Internet information departments are responsible for coordinating the governance of algorithmic recommendation services and related supervision and management work in their administrative regions. Local telecommunications, public security, market supervision and other relevant departments are responsible for the supervision and management of algorithmic recommendation services in their respective responsibilities within the administrative region.

Article 4 The provision of algorithmic recommendation services shall comply with laws and regulations, respect social morality and ethics, comply with business ethics and professional ethics, and follow the principles of justice and fairness, openness and transparency, science and reasonableness, and honesty and credit.

Article 6 Algorithm recommendation service providers should adhere to the mainstream value orientation, optimize the algorithm recommendation service mechanism, and actively disseminate positive energy to promote the application of algorithms upward.

Algorithmic recommendation service providers shall not use algorithmic recommendation services to engage in activities prohibited by laws and administrative regulations such as endangering national security and social public **** interests, disrupting the economic order and social order, and infringing on the legitimate rights and interests of others, and shall not use algorithmic recommendation services to disseminate information prohibited by laws and administrative regulations, and shall take measures to prevent and resist the dissemination of undesirable information.

Article 7: Algorithmic recommendation service providers shall implement the main responsibility for algorithmic security, establish and improve algorithmic mechanism mechanism audit, scientific and technological ethical review, user registration, information release audit, data security and personal information protection, anti-telecommunication network fraud, security assessment and monitoring, emergency response to security incidents, and other management systems and technical measures, formulate and publicize the algorithmic recommendation service related rules, and equip with algorithmic recommendation services that are appropriate to the scale of the service. Algorithm recommendation service scale appropriate professional and technical support.

Article VIII algorithmic recommendation service providers shall regularly review, assess, and verify the algorithmic mechanism mechanism, model, data and application results, and shall not set up the algorithmic model that induces users to become addicted to it, overconsumption, etc., which violates the laws and regulations, or contravenes the ethics and morals.

Article IX algorithmic recommendation service providers shall strengthen information security management, establish and improve the identification of illegal and undesirable information used to identify the characteristics of the library, improve the library standards, rules and procedures. Algorithms found to generate synthetic information without significant identification, should be marked significantly before continuing to transmit.

Discovered illegal information, should immediately stop transmission, take elimination and other disposal measures to prevent the spread of information, save the relevant records, and report to the network information department and relevant departments. Undesirable information found, should be disposed of in accordance with the relevant provisions of the network information content ecological governance.

Article 10 algorithmic recommendation service providers shall strengthen the user model and user labeling management, improve the user model credited to the user's point of interest rules and user labeling management rules, shall not be illegal and undesirable information keywords credited to the user's point of interest or as a user labeling and based on the push information.

Article 11: Algorithmic recommendation service providers shall strengthen the ecological management of algorithmic recommendation service layout page, establish and improve the manual intervention and user self-selection mechanism, in the first screen of the home page, the hot search, selected, the list of categories, pop-ups, and other key links to actively present the information in line with the mainstream value-oriented.

Article XII encourages algorithmic recommendation service providers to comprehensively use content de-emphasis, dispersal intervention and other strategies, and optimize the transparency and interpretability of the rules of retrieval, sorting, selection, pushing, display, etc., to avoid adverse effects on users, and to prevent and reduce disputes and disputes.

Article XIII of the algorithmic recommendation service providers to provide Internet news and information services, shall obtain Internet news and information service licenses in accordance with the law, standardize the Internet news and information gathering and publishing services, reprinting services and dissemination of platform services, shall not generate synthetic false news and information, and shall not disseminate news and information released by units not within the scope of state regulations.

Article 14: Algorithmic recommendation service providers shall not use algorithms to falsely register accounts, illegally trade accounts, manipulate user accounts or false likes, comments and retweets, or use algorithms to block information, over-recommendation, manipulation of lists or retrieval results sorting, control of the hot searches or selected interventions in the presentation of information, to implement the influence of network public opinion or to circumvent supervision and management behavior.

Article 15: Algorithmic recommendation service providers shall not use algorithms to impose unreasonable restrictions on other Internet information service providers, or impede or disrupt the normal operation of their legally provided Internet information services, and implement monopoly and unfair competition.