Based on rose culture, Li culture and creative culture, with rose industry as the core, romance and joy as the theme, and relying on the surrounding landscape resources, we will show a leisure tourism destination integrating pastoral customs and colorful world. With the theme of the sea of roses, romantic wedding, colorful amusement, essential oil health care, leisure catering and international customs, we will strive to build a romantic city in the suburbs and resorts, enjoy romantic leisure and feel a better life. In this way, the attraction of Sanya's leisure vacation will be enhanced, the new image of Hainan International Tourism Island will be enhanced, and the romance of Hainan will be highlighted. Functional orientation: planting and production, tourism experience, romantic wedding, business exhibition, leisure vacation.
Target location:
1. Highlight the rose culture, build an international romantic leisure resort, help Hainan to go to the world honeymoon island, and make the rose a new business card for Hainan to go to the world top resort in the future;
2. By holding the 5th China Rose Exhibition and the 1st Sanya International Rose Festival, we will improve the rose industry chain, build industrial clusters, let China roses go global, and build the largest demonstration base of rose industry in Asia;
3. Create a new demonstration of urban and rural planning in Hainan by changing the three major changes of farmers' income mode, industry and lifestyle. The builder of Yalong Bay International Rose Valley is Rand Company, which is headquartered in Shanghai. Its subsidiaries include Shanghai Rand Technology Co., Ltd., Shanghai Rand Information Industry Co., Ltd., Shanghai Rand Flower Co., Ltd., Sanya Rand Seed Industry Co., Ltd., Sanya Saint Rand Flower Culture Industry Co., Ltd., Sanya Rand International Rose Valley Development Co., Ltd. and Hainan Rand Real Estate Co., Ltd. Rand Company has planted and sold fresh cut roses in Shanghai since 1997, and has established a huge sales network in Shanghai and the Yangtze River Delta region. In 2006, he entered Sanya City, Hainan Province to try to plant tropical roses, and successfully planted the first batch of fresh-cut roses in Hainan Island in Sanya in July 2008, ending the history that there were no fresh-cut roses in Hainan Island. Since the Rose Valley settled in Sanya in 2009, it has been supported and affirmed by government leaders at all levels from Hainan Province to Sanya City and all walks of life. Yalong Bay International Rose Valley Project is listed as a key project in Hainan Province and Sanya City, and has been highly recognized by Sanya Municipal Government. Sanya Tourism Commission has approved the project as a new tourist attraction.
20 12 12 12, the 5th China Rose Flower Show and the 1st Sanya International Rose Festival also opened in Yalong Bay International Rose Valley on the same day. Yalong Bay International Rose Valley has been approved as a new tourist attraction in Sanya. It opened for five days and received 30,000 tourists, which became a new business card for leisure agricultural tourism in Sanya. Theme planning by stages: the first stage is to develop and plant 1000 mu of fresh cut rose, and the flowering and picking will be completed before the end of 2010 65438+February. Relying on the demonstration base of fresh cut flowers in Rose Valley, four towns in Sanya developed professional cooperatives of rose farmers 10, which promoted the upgrading of planting industry of 480 farmers and initially formed the industry of fresh cut flowers of rose in Sanya. In 2009, the project passed the certification of scientific and technological achievements of the Science and Technology Department of Hainan Province and was listed as a 20 1 1 key project in Hainan Province and Sanya City.
The first phase of the rose fresh cut flower planting park project mainly has the following characteristics: 1, a new industrial demonstration base; 2. High-efficiency agricultural demonstration base; 3. Demonstration base of modern urban tourism and sightseeing agriculture; 4. Tropical Rose Breeding Base; 5, leading enterprises to lead farmers to become rich demonstration base; 6, low carbon, energy saving and environmental protection demonstration base; 7, flower research demonstration base; 8, water-saving irrigation demonstration base. Yalong Bay International Rose Valley Phase II covers an area of 1.755 mu. Projects under construction include:
1, Huatian rainbow rose Wedding Zone (wedding photography base);
2. A multi-zone international rose boutique park (mainly roses, supplemented by other flowers such as sunflower, tulip, calla lily and forget-me-not);
3. Rose Tea Culture Area (Rose Teahouse);
4, eat rose dining area (high-end rose package, rose cake, rose sauce; Rose specialty drink; Characteristic farmhouse music, etc. );
5. Hot air balloon carnival camp;
6. RV camps and camping camps;
7, rose series products display supermarket;
8.20 12 The 5th China Rose Flower Exhibition and the 1st Sanya International Rose Festival Exhibition Area (permanently reserved). The construction of Rose Town;
We will build an international leisure and holiday town with the theme of rose culture, the support of rose industry, the characteristics of romantic holiday, the main functions of healthy living concepts such as ecological low carbon and environmental protection, and the integration of romance, fashion, high-end, art and humanities, with the most cultural characteristics and local feelings.