POP advertising is "Point of Purchase Advertising" in English, which means "point of purchase advertising" or "point of sale advertising" for short. As the last link in the promotion of goods, some people vividly call the POP advertising space "terminal advertisement", which is the last advertisement accepted by consumers before buying goods.

hand-painted POP advertisements, as the name implies, are made by hand. Hand-painted pop advertisement is a kind of POP advertisement in shopping malls. It doesn't need to spend too much production expenses and exquisite printing processing, and it only needs a little creativity and simple tools to draw beautiful POP advertisements at will. Its characteristic is that it can provide commodity information quickly, and it is a silent salesman in shopping malls.