Extended data:
ABC analysis can also be applied to marketing management. For example, when analyzing and managing the customers of a product, an enterprise can divide users into Class A users, Class B users and Class C users according to the purchase quantity. Because the number of Class A users is small, but the purchase volume accounts for 80% of the company's product sales, enterprises generally set up special files for Class A users, assign special sales personnel to be responsible for the sales business of Class A users, provide sales discounts, send people to visit users regularly, and adopt direct sales channels, while for Class C users with large quantity but small purchase volume and scattered distribution, indirect sales channels using middlemen can be adopted.
Baidu encyclopedia -ABC classification