China's tourism industry is slowly transforming, and the demand for the combination of culture and tourism is becoming more and more obvious. At present, the key to realize the maximization and sustainable development of tourism lies in the development and utilization of various cultural resources to meet people's demand for cultural value in tourism products and services, so as to enhance industrial value and obtain sustainable development.

However, the development of cultural tourism in China is currently facing a major problem: insufficient development of cultural tourism resources and improper planning.

How to tap cultural tourism resources?

China is an ancient tourist country, and tourism culture is a valuable cultural wealth, including the geographical environment, historical changes, local customs, ruins, aesthetic concepts, economic and social development of the whole country and region.

The relatively unique lifestyle, ideas, values, national character, moral fashion, aesthetic trend, emotional mode and customs formed under the influence of China's great culture. It is very urgent to explore these cultural connotations and give full play to their unique advantages.

To clarify the important position of tourism culture and establish an advanced development concept, we need to give full play to the advantages of China's overall culture, regional culture and national culture and create an overall cultural atmosphere.

Integrate tourism cultural resources, enhance cultural connotation, and let people experience, understand and comprehend the unique connotation and charm of China culture; Thus, China's overall culture, regional culture and national culture have their own characteristics and complement each other.

Dig deep into cultural elements and create excellent tourism culture. Extract elements with high artistic value from history and culture that people like to see and hear, and integrate them into the tourism industry; Combine natural landscape, human landscape and landform, create distinctive tourism cultural landscape, and build tourism cultural blocks, cultural creative tourism parks and tourism cultural complexes.

With the continuous improvement of people's income level, the continuous upgrading of domestic consumption structure and the continuous acceleration of urbanization construction, it is bound to cause people's strong demand for tourism and leisure!

Grasping this strategic opportunity period, giving full play to the advantages of factors and enhancing the connotation of tourism culture will greatly enhance the international competitiveness and regional industrial competitiveness of China's tourism industry.

The above content is taken from Sohu public platform.