Wu Yajun, the richest woman: a man with boldness of vision and a delicate woman. 16 On August 6th, Wu Yajun, the female head of Longhu Group, resigned as CEO of the company, but still retained the positions of executive director and chairman of the company. Shao, executive vice president and general manager of commercial real estate department, took over as CEO. Song Weiping said: "There are only one and a half real estate companies in China with better quality than ours. This is Longhu, and the other half is Xinghewan. Wu Yajun has the masculinity of a man and the delicacy of a woman. I don't hesitate to praise her. " Wu Yajun, the founder of Chongqing Longhu Real Estate, defended her title of "the richest woman" in Chinese mainland with a fortune of $5.5 billion. Of course, behind this is an entrepreneurial story. Teacher Wu Wu Yajun, 1964, is from Hechuan, Chongqing. Hechuan used to be a county, but now it is Hechuan District of Chongqing. The battle between fishing towns in the Song and Meng Dynasties took place here, or the longest offensive and defensive war in history. In 2007, Longhu signed an agreement with Hechuan District to build a comprehensive tourism development project for Hechuan Fishing City and Dongcheng Peninsula. Her childhood environment was similar to that of most of her contemporaries. In a courtyard of Yingpan Street in the county, several families share a kitchen. Wu Yajun's father works in a supply and marketing cooperative, and his mother is a tailor and an entrepreneur. In middle school, Wu Yajun studied in Hechuan No.2 Middle School, a key middle school in the city. There are no love stories for middle school students. Her high school teacher recalled that on the one hand, her personality was a bit like a boy, on the other hand, they were also very strict at that time. And her life goal at that time was to become Madame Curie. "At that time, her composition was very good and her performance in liberal arts was excellent, but she had a plan for life and felt that girls lacked logical thinking, so she abruptly gave up liberal arts and studied science and engineering." Zhang Wei, a colleague who was together during the entrepreneurial period, recalled. 1980 Wu Yajun was admitted to Northwestern Polytechnical University, majoring in maritime engineering. 1989, Maritime Engineering College was established. Northwestern Polytechnical University was merged from Northwestern Polytechnical University and Xi Xi Aviation College in June 1957, and the Department of Aviation Engineering of Harbin Institute of Technology was merged into Northwestern Polytechnical University in June 1970. Besides studying, Wu Yajun is also the striker of the basketball team of Northwestern Polytechnical University and a third-class basketball player. 1984 After graduation, he was assigned to the workshop of Chongqing Qianwei Instrument Factory 16 as a technician. Talent is rare, and she was also arranged to be a teacher in the TV University of the factory. So, everyone around her called her "Miss Wu", and this title has continued. The monthly salary 100 yuan was undoubtedly a high salary at that time. 1986, the factory imported technology and wanted to talk about cooperation with Germany. Wu Yajun is a translator, and the image of this kind of affairs is also one aspect. She made a cheongsam by herself, which should have inherited her mother's craft and made everyone shine. So 1988, the market economy gradually developed, and people began to face more choices. Wu Yajun's choice is to be a reporter and editor of China City Appearance. The newspaper is sponsored by the Urban Construction Department of the Ministry of Construction and the Chongqing Municipal Construction Committee. Actually, I used to work in the Beijing office of the newspaper. The mechanism of editorial department seems to be more flexible. It is reported that Wu Yajun has demonstrated his ability in picture book publishing. Individuals should be rewarded. Of course, based on the characteristics of the newspaper industry, it is not surprising that we are gradually familiar with the real estate field. Entrepreneurs also have love lives, and Wu Yajun is married. My wife Cai Kui 1984 graduated from Nanjing University of Aeronautics and Astronautics majoring in communication, so she has the same major. It is said that Wu Yajun's major involves torpedo control, while Cai Kui is guidance, and the company makes fun of the couple. "One is accurate and the other is difficult to blow up." Cai Kui works as an engineer in Chongqing Airport Construction Company. 1993 founded Chongqing Yatai Industry and Trade Development Company, involving the development of fast chargers. 1994 Wu Yajun served as the chairman and general manager of Chongqing chenjia economic and cultural development co., ltd with a registered capital of 2 million yuan. At that time, there were four shareholders, namely China City Appearance, Chongqing Yatai Industry and Trade Development Company, Cai Kui and Wu Yajun's mother Gao Chao, each of whom contributed 500,000 yuan. At that time, there were more than a dozen colleagues, mainly engaged in decoration and selling imported building materials. In the second year, the registered capital of the company increased to 654.38+million yuan, of which Wu Yajun and Cai Kui each contributed 7.5 million yuan. The newspaper's equity was relatively diluted and it withdrew after a few years. (Sun, inspirational quotations) There is a passage on the Internet, which recalls from the perspective of an insider that I have done a series of businesses alone earlier, including computer assembly, and I should have made a lot of money. From 65438 to 0995, Wu Yajun became the managing director of Chongqing Zhongjianke Real Estate Co., Ltd., thus entering the real estate industry. As for Zhongjianke Real Estate, it is reported that Chongqing Zhongjianke Real Estate Co., Ltd. is a limited liability company established in Chongqing in June, 1995 with a registered capital of10 million yuan, of which Zhongjianke Industrial Co., Ltd. holds 55% and Chongqing Chenjia Economic Development Co., Ltd. holds 45%. China Construction Industry Co., Ltd. is a large-scale joint-stock enterprise, and its shareholders include China Construction Engineering Corporation. Chongqing Zhongjianke Real Estate Co., Ltd. undertook the development and construction of the well-off urban and rural residential science and technology industry project, namely Chongqing Longhu Garden Demonstration Zone in 2000. Longhu1June 997 18, Chongqing was established. The area is 2.39 times that of Beijing, Shanghai and Tianjin combined, with a specific area of 82,400 square kilometers. Before April, the foundation stone was laid in Nanyuan, Longhu Garden, and this property advertised "Be kind to you all your life". This is a feeling. Before becoming a developer, Wu Yajun himself had a purchase experience, and the delivery was delayed for one year. After moving in, the natural gas is blocked, the living room has poor lighting and no windows ... All this makes Wu Yajun say angrily: If I were a developer one day, it wouldn't be so bad. A change at the company level is that Chongqing Zhongjianke Real Estate Co., Ltd. was renamed as Chongqing Longhu Real Estate Development Co., Ltd., and Chen Jia Economic Development Co., Ltd. was later renamed as Chongqing Longhu Enterprise Development Co., Ltd. ... A few years later, a press release from Longhu talked about such a point of view. Respecting others means respecting yourself, giving roses and leaving fragrance in your hand. Longhu believes that housing is comprehensive, and the limited building resources should not be placed on a few dazzling selling points, but should be allocated according to people's living habits and behaviors to achieve the best results. The first time is very important. Zhang Wei recalled in an interview with the Morning Post on 20 10: When we went to the bank, she told people about the planning and concept of Nanyuan and the future of the region. She used her professional knowledge to convince others that the bank would lend soon. I remember a leader of the bank said that at first glance, you are the people who do things. Longhu Garden Nanyuan covers an area of about 6.5438+0.6 million square meters, with a total construction area of about 230,000 square meters, including townhouses, multi-storey apartments and high-rise elevator apartments. The prospect of supporting facilities such as schools, supermarkets, medical centers, kindergartens and clubs. 1998, won the first place in the first and second "Top Ten Residential Districts in Chongqing" in 2000. Wu Yajun's quotation: "We can take people to see the first project we do. At that time, although the price was only 1000 yuan, we did not waste it. " This may seem plain, but hit the floor. Entrepreneurs love to think and are all thinkers. Wu Yajun has an extension of understanding, and the media often quote: Why do you want to be this company? What will you do after you survive? I am rich, and everyone is rich. Everyone is rich. What is it? If I build a pile of rubbish, I will be rich? I don't think I will be happy. The development opportunity of the real estate industry is the monetization of housing distribution. Units no longer undertake the housing supply for employees, but people obtain the ownership or use right of housing through the market or social security system. From June 5438 to 10, 2000, the development of the second property project, Longhu Garden West Garden, began. Longhu Garden West Park covers an area of about 6.5438+0.4 million square meters, with a total construction area of about 290,000 square meters. The number of lakeside buildings is low, and it gradually increases from east to west, enclosing several scattered courtyards. The project won the first place in the third "Top Ten Residential Districts in Chongqing". Longhu has innovated the plate enclosure and pattern landscape, and the apartment has attic units and hanging garden houses. After this listing, it sold well, and the 1683 suite was sold out in two months a year. For a company, this is a good starting point. In fact, the major shareholder, China Construction Branch, is gradually withdrawing. 1 In July, 1999, Chenjia Company took over 1 1.25% of the shares transferred by Zhongjianke Industry at the price of1yuan/share. Since then, China Construction Engineering Co., Ltd. has reduced its holdings several times. In June 2003, China Construction Engineering Industry Co., Ltd. transferred the last 5% equity of Longhu to Wu Yajun, a natural person. Li Wei, a professor at Sichuan University, became a consultant of Longhu in 2000, and had such close contact with Wu Yajun. Later, when interviewed by Chengdu Business Daily, she recalled, "There are many rumors that this woman has a background, but in fact she has no background. Wu Yajun makes his career like home. Anyone who has differences can quarrel with her, but she has absolute authority. Longhu is very cohesive and warm, and everyone works hard. You feel sorry for her if you don't do well. " 200 1 1 Beicheng Tianjie Project laid the foundation stone, and Longhu began to enter the commercial real estate field. The project is located in the center of Guanyin Bridge in Jiangbei District, Chongqing, with a construction area of about 350,000 square meters. It is a fashionable life shopping center integrating shopping, entertainment, leisure and catering, and has been selected as one of the eight new landmarks in Chongqing. As a commercial pedestrian street, Beicheng Tianjie has introduced brands such as Far East Department Store, UME International Cinema, Starbucks, Haagen-Dazs and BMWLifestyle. Wu Yajun called employees "brothers", so employees are likely to receive such a phone call: Hey, brother, you are confused.