Anti-counterfeiting is a technical measure to identify authenticity and prevent illegal acts such as forgery, alteration and cloning, such as products, materials and anti-counterfeiting technology.

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At present, the market capacity of China anti-counterfeiting industry has reached 800 billion yuan. More than 90% of drugs, 15% of food and 95% of tobacco and alcohol products in China use anti-counterfeiting technology. Due to the strong demand in the downstream market, the market capacity of China's anti-counterfeiting industry will further increase.

The global market affected by fake and shoddy products has reached 300 billion dollars, and the annual transaction volume of fake and shoddy products has accounted for 10% of the total world trade. In China, the scale of fake and shoddy products is 300-400 billion RMB, especially in tobacco, wine, agricultural materials, food, cosmetics and other industries, which have become the "hardest hit areas" for fake and shoddy goods. Therefore, the anti-counterfeiting industry has become a sunrise industry in 2 1 century.

Products with anti-counterfeiting function made by anti-counterfeiting technology for the purpose of preventing counterfeiting. Such as anti-counterfeiting labels, anti-counterfeiting certificates and digital anti-counterfeiting systems.

With the special function of anti-counterfeiting technology, products are gradually recognized by the society and widely used in various fields, especially in the fields of currency, securities, licenses, seals, medicine, food, cosmetics, clothing, agricultural products, automobile agricultural machinery accessories, audio-visual products, software computer chips and so on. Anti-counterfeiting technology is more and more widely used to prevent counterfeiting and infringement.

It can be said that where there is counterfeiting infringement, there is anti-counterfeiting technology and the application of anti-counterfeiting technology products.