Among many delicious foods, hot pot is popular now, and more and more people like to eat it, and the sales volume is increasing. No matter spring, summer, autumn and winter, no matter when, it is suitable for a large group of people to get together and start brushing hot pot life.
If you want to eat hot pot, you will be more comprehensive about the dishes. There are many kinds to choose from, and you can choose your favorite dishes according to your own preferences.
? Deng Jiajia, who became popular as Tang Youyou in ipartment, is from Sichuan, and she has a soft spot for hot pot. Her hotpot restaurant is in Beijing, and its name is Hi Spicy Hotpot Restaurant.
It is also a popular 1 store invested by people from Beijing, Ren Quan, Li Bingbing and Huang Xiaoming, and it is also a full-fledged star store. In the early days, Ren Quan and others waved flags and shouted "HOTEONE", and this store will be visited by stars from time to time.
? 1, self-contained traffic advertising is indispensable in any industry, but for stars, it is not necessary to advertise. Because they are the biggest advertisements themselves. As soon as they opened the store, their fans and popularity turned into money, and they were crowded every day. In that case, why not? At the same time, they have abundant funds and their investment behavior has become much simpler.
2, the entry threshold is low Zhu pointed out that relying on the aura of stars, star-rated restaurants can really have traffic at the beginning of the opening. How to maintain the sustainable development of the brand after the halo fades depends on how the front-end and back-end match the needs of the new generation. Quality is the front end, brand is the back end, service system is all-round, and quality, brand and service system are indispensable. Stars' involvement in the catering industry has a lot to do with the fan economy behind them. Compared with stock market, real estate and other investment channels, the low entry threshold and easy entry of hot pot restaurants are important reasons why stars are keen on investing in catering.
3. Compared with snacks, hot pot restaurants have higher profit margins. Snack is an independent category among many catering categories, but it is not noticeable.
On the one hand, because the products in snack bars are relatively simple, such as drinks, such as lo mei, such as pasta, these types are ready-to-eat products, not too many people will buy them, and the price of a single product cannot be too high.
At the same time, the snack bar is more of a non-dinner role, and the group consumption will not be too much, so it is difficult to improve the overall turnover. So in general, it is understandable to choose to open a hot pot restaurant.
Although the stars are keen to open hot pot restaurants, there are also many rollovers. In recent months, there have been frequent accidents in star restaurants such as Chen Hexian Hezhuang Hotpot Restaurant and Rui 'an Huofengxiang Hotpot Restaurant.
The industry believes that the star's involvement in the catering industry has a lot to do with the fan economy behind it. Compared with stock market, real estate and other investment channels, the low entry threshold and easy entry of hot pot restaurants are important reasons why stars are keen on investing in catering. However, some stars themselves have no experience and energy to manage stores, so they can only be store managers and give them to professional teams. The interests of professional teams cannot be distinguished, and it is easy to have problems in top-level design.