2. Standard fonts Chinese font for the full name of the enterprise Chinese font for short Chinese font Chinese font for short Chinese font for short Chinese font for short Chinese font for short Chinese font for short Chinese font for short Chinese font for short Chinese font for short Chinese font for short Chinese font for short Enterprise full name English fonts Enterprise abbreviated English fonts Enterprise full name English fonts square coordinate charting Enterprise abbreviated English fonts square coordinate charting
3. Enterprise standard color (color plan) Enterprise standard color (printing color) Auxiliary color series Subordinate industry color identification Background color use regulations Color matching combination table Background chromaticity, hue
4. Mascot color draft and styling instructions Mascot three-dimensional effect diagram Mascot basic dynamic modeling Mascot styling monochrome printing specifications Mascot expanding the use of norms
5. Symbol graphics Symbol graphics color draft (unit graphics) Symbol graphics extended effect draft Symbol graphics use of norms Symbol graphics combination norms
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7. Basic elements combination specification Logo and standard word combination of various modes Logo and symbolic graphic combination of various modes Logo mascot combination of various modes Logo and standard word, symbolic graphics, mascot combination of various modes The basic elements prohibit the combination of various modes Second, the vi application of the design project
1. Office supplies design Senior executive business card Intermediate executive business card Employee business card Envelope Domestic Envelope International Envelope Large Envelope Letterheads Domestic Letterheads International Letterheads Special Letterheads Sticky Note Pad Fax Paper Bill Holder Contract Holder Contract Book Specification Format File Box Salary Bag Identity Card (Work Permit) Temporary Work Permit Pass Entry and Exit Pass Work Notebook File Folder File Bag File Folder File Bags Volume of Paper Official Letter Letterheads Memo Memorandum Presentation Signature Presentation Document Header Straight and Horizontal Form Specification Telephone Record Office Stationery Appointment Book Job Employment Certificate Award Bulletin Maintenance Network Point Name Address cover and inside page layout Product manual cover and inside page layout Attendance card Leave slip Business card box Business card desk Desk signage Timely labeling Opinion box Manuscript box Corporate badge Paper cups Teacups, coasters Office pens, pen holders Notebook Notepad Briefcase Address book Property number plate Training certificate National flag, corporate flag, mascot flag Standing modeling Hanging flag Rooftop hanging flag Erecting flag Desk flag 2.Public **** Relationship Giveaway Design Greeting cards Specialized Invitations Invitations and Envelopes Handbag Wrapping Paper Key Tag Mouse Pad Hanging Calendar Layout Specification Calendar Layout Specification Calendar Card Layout Specification Postcard Layout Specification Small Gift Boxes Gift Items Logo Umbrella 3.Employee Clothing and Dress Specification Managerial Men's Clothing (Suits Gowns\\\White Collar\\\Tie Clips) Managerial Women's Clothing (Skirts\\Western Gowns\\\\Collar Flower\\\Brooch) Spring and Autumn Shirt (Short Sleeve) Spring and Autumn Shirt (Long Sleeve) Shirts (long-sleeved) Staff men's clothing (suits\\\blue collar shirts\\\vests) Staff women's clothing (skirts\\\\suits\\\\collar flowers\\\boutonnieres) Winter winter winter-proof overalls Sportswear jackets Sportswear, sports caps, T-shirts (cultural shirts) Field Service clothing Safety helmets Work hats 4.Corporate Vehicle Appearance Designs Official Vehicles Bread vans Shuttle vans Large Transportation Vehicles Small Transportation Vehicles Container Transportation Vehicles Special Vehicle Types
6. Sales Shop Signage System Small Sales Stores Large Sales Stores Horizontal, Vertical, and Square Signboards Shopping Guide Flow Chart Layout Specification In-store Backdrops (Image Walls) In-store Booths Accessory Cabinets and Shelves In-store Light Boxes Standing Light Boxes Literature Shelves Trash Canisters Indoor Environments 7.Enterprise commodity packaging identification system Large commodity transportation packaging Packing box (wood, paper) Commodity series packaging Gift box packaging Wrapping paper Accessories packaging carton Certificate of Conformity Product identification card Storage card Warranty card Quality notification layout rules Instruction manual layout norms Sealing glue Conference supplies
8.Enterprise advertising norms Television advertisement logo frame Newspaper advertisement series layout norms (full-page, half-page, full-column) Magazine advertising specifications Poster layout specifications Series of thematic posters Large street sign layout specifications Light box advertising specifications Bus advertising specifications Double body advertising specifications T-shirt advertising Vertical and horizontal banner advertising specifications Large hydrogen balloon advertising specifications Neon red light logo performance effect Direct mail DM page layout Advertising promotional paper cups Direct mail promotional trifold layout specifications Enterprise brochure cover, layout specifications Annual report Cover layout norms Promotional folding page cover and back cover layout norms Product leaflet manual norms Folding promotional card norms 7 Network home page layout norms Classified web page layout norms CD-ROM cover norms Optimistic crutches light-box advertising norms Wall advertising Rooftop light-box advertising norms Outdoor signage at night effect Display board display norms Counter vertical POP advertising norms Floor POP norms Suspended POP norms Technical information on the product description Layout specification Product manual Roadside advertising layout
9. Exhibition instruction system Standard booth, display board form Special booth schematic specification Standard booth specification Sample booth Sample display board Product description board Information rack Conference affairs supplies
10. vi design (corporate image recognition system design) is the visual symbol of corporate culture, the visual carrier of corporate values. In the process of shaping a team, it represents the beliefs, ideals and aspirations of a team. It forms a unified and distinctive brand image, so that the enterprise and the market communication is more direct and effective, to help consumers establish a good sense of enterprise and its products and confidence, and strengthen the market appeal.