the implementation opinions include six parts, including enriching commodity supply, developing new circulation mode, increasing public consumption, prospering catering and leisure consumption, speeding up the transformation and upgrading of carriers, and improving consumption capacity, with five measures.

Enrich the supply of high-quality goods to meet the needs of consumption upgrading

Focus on expanding the supply of high-quality goods, focusing on improving the first purchase policy of innovative products, building an information platform for the docking of supply and demand of industrial products, and improving the production and sales rate of products and the local matching rate; Planning and packaging lipstick, roses, donkey-hide gelatin, small household appliances and other "Jinan must buy" city gifts to promote the consumption of "Jinan made" quality products. Encourage the consumption of upgraded products such as automobiles and housing. Expand brand quality and international commodity consumption. Develop "first store economy" and "first launch economy", promote high-end consumption and other aspects to meet the demand for upgrading consumption.

develop a new circulation model and improve the consumption ecosystem

focus on developing new formats and new models, popularize and apply new technologies such as 5G, big data, internet of things and artificial intelligence in the consumption field, and speed up the layout of new infrastructure. Promote the online and offline integration of the retail industry, promote new services such as "home business" and "contactless delivery", develop cloud shopping modes such as "cloud shopping", "cloud catwalk" and "house consumption", and vigorously develop new retail. Innovate the exhibition mode, support enterprises to hold exhibitions and participate online, realize online promotion, live broadcast and offline delivery, and promote the recovery of the exhibition industry as soon as possible. Make use of the unique advantages of the Pilot Free Trade Zone to allow restricted foreign investment such as performance intermediaries, wholly-owned training and wholly-owned hospitals to create an international new consumption leading zone.

reasonably increase public consumption and cultivate new hot spots of consumption

around improving the supply of public services, bring appropriate technologies of Chinese medicine into the overall planning of basic medical insurance outpatient service, bring dominant diseases of Chinese medicine into the management of medical insurance quota, and bring self-made drugs from qualified designated medical institutions into the scope of medical insurance payment; Reduce the deductible line of Chinese medicine medical institutions, and reduce the deductible standard of hospitalization medical expenses of insured residents within the scope of fund payment in designated Chinese medicine medical institutions by 21%; Within a medical year, the Qifubiaozhun for hospitalization, outpatient chronic diseases and general outpatient co-ordination medical expenses of insured workers within the scope of co-ordination fund payment in designated medical institutions of traditional Chinese medicine will be reduced by 21%, and the health consumption of traditional Chinese medicine will be expanded. We will carry out innovative pilot projects for old-age care services, implement policies such as tax reduction and exemption, and promote the consumption of old-age care. We will develop innovative educational service products such as online massive open online course, open public sports venues in the city free of charge or at low fees, fully release the consumption potential of education and training, physical fitness and other aspects, and expand the consumption of education and sports.

Prospering catering and leisure consumption and stimulating the vitality of the consumer market

Focusing on boosting catering and leisure consumption, we launched a series of consumption promotion activities, guiding catering enterprises to provide catering services for enterprises returning to work, offering concessions, membership points and issuing catering vouchers, and promoting the rapid recovery of catering and accommodation consumption. Arrange 21 million yuan to support the development of the hotel industry and build the brand of "Quancheng Renjia". Continue to carry out cultural and tourism consumption season activities, and launch 21 million yuan special electronic coupons for scenic spots, bookstores, cinemas, travel agencies and other industries that are greatly affected by the epidemic to activate the cultural and tourism consumption market. Promote the integration of agriculture, business, culture and tourism, plan and launch a number of agricultural products picking experience points, and activate holiday consumption.

accelerate the transformation and upgrading of carriers, and improve the urban and rural consumption network

around the creation of an international consumption center city, transform and upgrade 11 business and cultural characteristic blocks, and enhance the gathering and radiation ability of consumption resources. Encourage business circles to organize shopping festivals, food festivals and other commercial promotion activities on holidays, and support large commercial enterprises in business circles to carry out outdoor marketing under the premise of meeting relevant conditions. Encourage characteristic commercial districts to hold night theme activities such as "Midnight Food Store", light show and cultural performances. Support the branding and chain development of community convenience businesses, optimize the layout of urban and rural commercial outlets, transform and upgrade a number of convenience meat and vegetable shops, community vegetable markets and community smart shops, support large-scale supermarket chains, pharmacies, restaurants and other rural locations, and guide convenience stores to integrate various business formats such as express delivery, living payment, recharge and convenient meals to meet the convenience consumption needs of rural residents. We will promote the service mode of "booking online and picking up from stores" and build a number of logistics and distribution service facilities such as community distribution stations, smart express boxes and fresh delivery cabinets.

Improve residents' consumption capacity and continuously stimulate consumption potential

Focusing on improving residents' consumption capacity, measures such as increasing the maximum amount of business guarantee loans, extending the policy period of post subsidies and social security subsidies for people with employment difficulties, relaxing the business scope of individual industrial and commercial households, lowering the financing threshold and financing cost of individual households, etc. will be taken to promote the income of key groups; By relaxing the restrictions on settlement, raising the basic pension standard of residents' old-age insurance, increasing the proportion of unemployment insurance money returned to small and medium-sized enterprises, increasing the quota of provident fund rental to 12,111 yuan per person per year, and granting rental housing subsidies to no less than 3,111 families with special difficulties during the year, the consumption will and consumption potential will be stimulated.