Foreword: For an extra-curricular teaching auxiliary institution, experience class is a very important part of our enrollment. If parents sign up for the experience class, but they don't come, it is a waste of places and affects the transformation.

Therefore, we should find ways to ensure the attendance rate of the experience class. Most principals may have done this:

spent a lot of manpower, material resources and financial resources

doing classes in 1 yuan and 1 yuan, pushing gifts

putting advertisements on web pages, giving gifts out ...

But the fact is:

There are countless such problems. In fact, the answer is simple ↓ The factor that determines the conversion rate of the experience class is that students and parents are experiencing it. Especially the satisfaction of parents.

The factors that affect parents' and students' satisfaction are nothing more than these three aspects: the number of classes, the experience class service and the allocation of teachers.

so what if it is promoted to the class rate? There are several things to do.

11.

notice the class in advance

generally speaking, we will start the invitation two weeks in advance. Two or three days before the start of the experience class, we have to confirm with our parents again, and the night before the start of the class, so as to prevent parents from being absent from school because of forgetting or other reasons.

12.

Establish a parent group in time after the invitation

When talking to parents for the first time, we should clearly tell parents that we will establish a related WeChat group. After the call, we should immediately add parents' WeChat and build a group. If it's different classes, we have to build groups in different classes.

13.

Keep the group active and remind parents to remember

We can't call parents to remind them every day, but we can keep the group active and let parents actively participate in the speech in the group. In this way, on the one hand, parents will remember this matter, and on the other hand, through our group operation, parents' expectations will be raised and parents will be more willing to participate.

how to improve the activity of the group?

We should actively interact with our parents, such as playing some small games of idioms solitaire and word guessing, or occasionally giving out a small red envelope to make us happy.

14.

Shaping the value of the experience class

We must tell parents what the content of the experience class is in advance, so that parents can have expectations. And in the whole communication process, we should constantly improve parents' expectations.

For example, we can ask parents in advance what class they want to listen to and how their children are doing, and then synchronize this information with the teaching teacher, so that the teaching teacher can adjust his course content in time and improve parents' satisfaction.

15.

Grasp the rhythm of the course and set up a sense of ceremony

In order to achieve better transformation effect, some schools will also set up 4 to 6 in-depth experience classes. For parents, they can fully understand the school; For the school, it can also have enough time to gain the trust of parents.

in the process of such an experience class, we need to know what to do at what node. For example, we should inform our parents about our purpose around the third class and make good transformation settings; Do a graduation ceremony in the last class to stimulate everyone's mood again, and so on.

16.

Pay attention to parents' first impression

First impression will greatly affect the subsequent development of things. After parents arrive at school, many institutions receive them directly in the way of treating old parents, arrange children to attend classes, and arrange parents to wait in the rest area. As everyone knows, when parents and children come for the first time, they are unfamiliar with the overall environment of the campus, while people will feel nervous in a strange environment. For this reason, some parents will leave the campus directly without giving consultants a chance to chat, which will also affect their first impression of the organization. It is suggested that when parents come to the campus for the first time, the organization should arrange teachers to receive them well, and take the opportunity of leading them to visit the campus to instill the culture, teachers and other strengths of the organization into parents.

17.

Externalization of experience class should be in place

Externalization of teaching effect, in short, is to let parents see the contribution of institutions to students. Otherwise, parents can't feel the contribution of the organization. Therefore, it is suggested that the class teacher release the teaching content and students' classroom learning to the parents, and convey to the parents that the teachers are very responsible, very attentive to the children, and their learning status is very good and the effect is very good.

content preview of the next issue: Enrollment is King 3.1-How to write the enrollment plan? A copy can increase the visit rate by 51%.

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