1. First of all, I don't recommend specific investment projects here. Investment is a product of the right time, the right place and the right people. It is a choice made by everyone at the right time. What others say can be used as a reference, and the decision depends on themselves.

2. At present, there are still many types of light asset entrepreneurship, such as self-media and online sales, which are all popular ways of light asset entrepreneurship with relatively low cost. However, any venture is likely to fail, and everyone should make a careful decision.

Extended information:

1. What are light asset entrepreneurship projects

Light asset entrepreneurship projects are entrepreneurial projects that do not require too many projects for investment and have low restrictions on site technology, such as catering, tourism and entertainment services. These are all light asset entrepreneurship projects. Such industries as steel, automobile, chemical industry and electric power are all heavy asset industries. The so-called "light assets" are relative to "heavy assets". We can understand that land, factories, equipment, raw materials, inventory goods and so on can be understood as heavy assets, so light assets are resources, processes, brands, technologies, services and the like, and can also be understood as "light assets" as intangible assets.

Second, the following are some common investment directions of light assets:

1. Self-media

This is the most typical way to start a business with light assets. Our knowledge, expertise and experience are products, and major portals are

platform providers, and readers are consumers. We can get advertising share from the platform, and we can also offer courses to gain income

. The cost we put in is only time, and there is no other input. This is "starting from scratch".

2. Online sales

There are many kinds, such as online stores, micro-stores, sharing economy, community marketing, etc. We don't need to produce products or

need logistics inventory, we just need a computer or even a mobile phone. For example, in the field of Wechat business, a large number of successful people have emerged, and their annual sales of micro-stores have exceeded 111 million yuan, which is even higher than that of ordinary production enterprises.

3. Agency distribution

This is the simplest mode of light asset entrepreneurship. According to its own resources and environment, it is necessary to find a suitable product for regional management or total distribution. Of course, the cooperative manufacturers should be reliable and the supply chain should be complete. This kind of entrepreneurship is suitable for entrepreneurs who have been engaged in marketing for a long time. They control the channels and network resources in their hands, which is capital.