1, learning input cost At first glance, learning does not require cost, but in fact, if you pay precious time and energy, it is impossible to measure value with money; For example, although I have less part-time jobs, I can do what I want with my own attitude. I studied in Taobao University for three months, from learning the basic operation knowledge of opening a shop to learning photography and picture processing, from learning to decorate a shop to learning the skills of fraud prevention, management and service. It can be said that I am not rushing to open a shop in ignorance, but laying a solid foundation. Facts have proved that without this solid investment in learning, there will be no smooth opening of subsequent stores; I even heard that some friends bought various e-commerce books to enrich themselves, and went to other places for classes by car. They are afraid of the word "heart" in everything, and those who study hard are the ones who are really responsible for their choices. 2, the cost of capital investment With Taobao's strict control over agents, coupled with its own autonomy, it is difficult to control agents. Many agent sellers began to seek other business ideas and tried to consider investing in independent operations. After all, the agency is just a transition. Who doesn't want to be their own master? The problem is that not everyone can bear the financial and risk pressure of self-management; Is it input or not? How much is invested? Sellers really need to be cautious when entering this threshold, and think twice before you act, because paying does not mean 100% gain; Without a strong and unyielding heart, it is difficult to go on. 3. The cost of learning online shopping is convenient and fast, but it is always hidden. In the forum, I often see the warning of learning after the event, which shows that many people have suffered losses, including myself, and have also experienced the theft of online stores; It is not that we are careless, but that an open gun is easier to hide than an open enemy. Novice sellers, in particular, are easily caught, such as sending pictures to hide Trojan virus to steal your number, telling you that you won the lottery and logged into your account to steal your money, cutting a picture to say that you have paid the novice to deliver the goods, making an evaluation out of nothing as extortion and so on. Although most buyers are kind, the existence of these few scum will make inexperienced and poorly guarded sellers suffer big losses, or even heavy losses; Remember two classic but old-fashioned words: there is no pie in the sky, and there is no free lunch in the world. Don't be afraid of trouble before opening a shop. Go to the Anti-Cheating House to learn about it and master some preventive skills. At the same time, you need to be fully prepared for the test that will happen at any time in the future. The purpose of opening a shop should be profit. But for a busy operator, do you know how much profit there is this month in this decade? Assuming the same monthly turnover of 300,000, why are there different profit results of 20,000, 50,000 and 80,000? Turnover-cost-expense = profit is the basic formula of a store's profit, the increase of turnover is the exploration of open source, and the cost and expense are the exploration of throttling. The coexistence of the maximum effect of open source and the reasonable control of throttling can be said to be the achievement of sustainable management. The following provides experience sharing on the cost link, and all catering operators can conduct self-examination and adjustment during the execution of the store. First, find out the combination conditions related to cost. Make full use of what consulting methods to list all the factors that will affect the cost in the store. For example, chefs, cadres, PT, manufacturers, seasons (seasonal vegetables), selling prices, systems, and inventory methods. * * * Think of a good strategy and always keep a serious attitude of not relying on the enemy (high cost) and relying on us to wait. Second, develop a standard conditioning manual. Third, establish a good inventory (warehouse) management. From the establishment and use of FITO (first-in, first-out) table, to the avoidance of cross-contamination, the positioning of articles, the control of humidity and temperature (refrigeration and freezing equipment), pest control, inventory (daily, weekly and monthly), even the location and quantity of fire extinguishers and the insurance of accident insurance are all necessary elements of inventory management. Fourth, see more, listen more and compare more. The so-called shopping around is painless, what's more, the operators themselves should not be blindly trapped in the battlefield (store affairs), without knowing that the outside environment has long been crowded, eyeing up and trying to devour themselves. Out-of-control management is a popular business model. If you make good use of this method, you can walk around in shops, department stores or related businesses in the mass market and misappropriate appropriate items in your own stores, such as special prices and discounted goods, and the cost can naturally be reduced. Five, the introduction of reward and punishment system. There is no lack of finding that most employees in the store are passive, so we have to introduce this system (which can be reserved in advance), and give rewards (such as bonuses, gift certificates, vacations) if the standards are set rigidly, and give thin penalties (such as salary reduction and shortcomings) if they do not meet the reasons. Good is rewarded with good, and good is rewarded with good. Six, peers can be teachers.