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Urgent! ! Give the vegetable shop a good name and a good slogan!
Wizard of Oz/Wizard of Oz can do it.

My shop mainly sells vegetables. Can you call it a vegetarian restaurant? Give people the feeling that you sell cooked food.

I think your positioning is a little higher than the quality and price of the farmers' market. Of course, the most advantageous thing is the quality and color of the dishes. Therefore, considering the name from this aspect, The Wizard of Oz/The Wizard of Oz is very witty and tasteful. As long as you think of it, you will think of that beautiful movie and the song above the rainbow.