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Why is it a new way out for catering to let the market of many big brands "roll over" sink?

High-end meals have gone downhill. The failure of the high-end market does not mean that this market has disappeared. For those high-end consumers, there is still a market demand for high-end tableware and service environment. For these consumers, this kind of local consumption has become the default option, and more personalized, more personalized and more catering services have become their pursuit.

Some restaurants have grasped the desire of senior customers for personal experience and different ways of thinking. In order to cope with this psychological change, some restaurants have launched "private personalized" services, which will create unique banquets according to the themes and qualifications required by customers. This private banquet may not be extravagant, but it can meet the needs of customers.

Catering brands are no exception, and e-commerce marketing has become another smell in the catering industry. Taking food delivery as an example, several Internet giants set foot in the take-away market, making the catering industry so busy. The popularity of take-away food has also opened up a new direction for food and beverage sales in e-commerce. For those sales platforms, some food and beverage giants settle down almost every month, and there are also platforms for self-made take-away food for restaurants. Whether it is liquidation or self-made, take-away business is absolutely essential for catering companies. In addition, according to the forecast of Analysys expert group, the food to be ingested in the future will be a market of more than $1 billion. Do you think catering people throw away such a big cake? Therefore, in the future development of recovery, relying on e-commerce to promote marketing has become a trend.

Individual stores that focus on certain types of ingredients or specific dishes will become more and more popular. Relying on the food production industry, the preparation is simple, the dishes are easy to copy and the expansion is convenient. Single product stores will take advantage of more markets. In addition, the impact of the real economy has made the catering industry bid farewell to the era of rapid growth.