1. Assist the regional manager to plan the marketing plan of the region according to the requirements of the company.
2. Communicate, train and guide the office director, business representatives and affairs representatives for the company's marketing theme activities.
3. Conduct on-site supervision and inspection on the development of marketing theme activities required by the company.
4. Organize relevant personnel in the region to check and accept the promotion activities of each office.
5. Participate in reviewing the promotion application and promotion expenses of offices in the region.
6. Assist the regional office to strengthen and standardize the management of basic work.
7. Collect market information and industry trends.
8. Complete the temporary tasks assigned by the company.
9. Formulate annual and quarterly market plans, including product promotion strategy, brand building strategy, specific action plan and budget, and be responsible for implementing the market plan within the company, organize and guide regional market personnel to formulate and refine the market implementation plan in the region, and organize, supervise and evaluate the implementation.
Extended data:
Investment promotion means:
1, government organization investment.
Practice: Through pre-planning and preparation of specific staff, leaders at all levels go to destination cities to recommend their resource advantages and investment projects in the form of investment fairs. For example, go to Hong Kong and Shenzhen to hold a investment promotion meeting. Many local governments are still keen on this practice.
2. Group investment promotion
Practice: The original leading bodies at all levels are changed into groups, and the groups go to the target investment attraction to discuss projects from time to time.
3. Entrepreneurial attraction of stagnation point
Practice: set up offices in key investment destinations and set up special teams to be responsible for local investment promotion for a long time. For example, set up offices in Shenzhen, Dongguan, Suzhou and other places.
4. Investment invitation for exhibitions
Practice: Participate in various exhibitions held in big cities, such as Shenzhen High-tech Products Fair and Shenzhen Cultural Fair. Through the concentrated display of investment projects at the exhibition, the purpose of attracting popularity and attracting investment was achieved.
5. Cultural investment promotion
Practice: Local governments play the cultural investment card with their own characteristic culture. For example, using Mazu culture to attract investment.
Baidu encyclopedia-attracting investment