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In the information disclosed in April and Yao Feila, the relationship between the author and the brokerage company, the cooperation between the copyright owner and the licensee, and the balance between the licensees are all issues worthy of attention. This is a scene on the road to industrialization. Some people can't bear to watch it, but it may be a necessary battle.
At the weekend, Yao Feila played April in the second round. (Source:) Announced to leave Summer Island in April: Enough, I've had enough.
/kloc-On the evening of 0/8, Yao Feila released a long article "To April ①", posted some chat records and email screenshots, and responded to questions about talking about the movie "The Meridian Flowing Notes" and mobile games, Long song Exhibition and Meng Jun's funding in April.
/kloc-In the early morning of 0/9, "To Chairman Yao" was released in April, which responded to the response.
The original texts of the two teachers are very long, so it is not necessary to post all three entertainments. Here are the links:
To April ①/0/emhrxize 1
To Yao Jingli /5/EmKMhdhyG
Some insiders believe that the Summer Island incident "has the advantages of regulating and introspection for the development of the industry, but it is not entirely a good thing for fans. At this time, it should be passed less, and the second half is often unbearable. " "The differences between Mr. Yao and Mr. Xia have a negative impact on the whole country."
The insider quoted a reader's comment.
Indeed, in some people's eyes, chinese comic people should be the group who "once" insisted on poverty and hardship for their dreams. After eating a bowl of Shaxian snacks every day, they still try to stay up late and draw silently. Occasionally, they will feel uncomfortable in the spotlight-they have changed and now they are "ugly".
However, Sanwen Entertainment believes that this statement is idealistic, but it is not completely reasonable: as a cultural product that needs teamwork more and more, it is very urgent to have clear rules to promote industrialization, clearer distribution rules, and better protection for creators ... All this may be the most fundamental prerequisite for discussing the interests clearly and creating more interests to allow more talents to enter the country.
At least, in the case of Summer Island, based on the information disclosed by both parties at present, Sanwen Entertainment believes that there are several issues worthy of attention.
Next, we will throw out these questions for discussion.
First, the relationship between the author and the brokerage company.
On this topic, Sanwen Entertainment asked more than a dozen predecessors in the industry a few days ago.
For example, a comic company said that they take comic writers and comic production colleagues as the company's service targets, and everyone will sign three agreements: labor contract, author agreement and work agreement.
Labor contract is the basic respect and guarantee for practitioners.
The author agreement is the basic agreement between the brokerage company and the signing author. The service provided by the brokerage company is equivalent to the creation provided by the contracted author. As a company contributes resources, it should constantly improve its services and let the authors show their creativity accordingly. In addition, the author's agreement also divides the distribution ratio of the early income of the work.
After the operation of general works has been enlarged for a period of time, the works agreement includes the author, the brokerage company and the copyright partner to divide the rights and interests of the works together, which is similar to the specific agreement on copyright subdivision and authorized sharing of works under the Japanese production Committee system.
For more discussion, please click on the link:
Is it necessary for comic book brokerage companies to exist? How will it develop?
Second, the cooperation between the copyright owner and the licensee.
Yao Feila's and April's responses both mentioned Ziwuyu's mobile game and cooperation with Galaxy Digital Entertainment.
Apologize Letter of Weibo's "Midday Rain" mobile game jumping ticket in Summer Island.
Yao Feila said:
"He is a mobile game company with more than a dozen teams. I visited their team in Shanghai and felt that my understanding of the second element was in place. The point is, unlike many game companies who only care about changing skin and washing fans to make money, he has a passion for customizing mobile games for Ziwuyu. In terms of business conditions, I am also completely willing to tilt to the copyright party, so I hit it off and plan to adapt Zi Wuyu. After you kicked him out (April), he developed a variety of IPS himself and won an international prize in the game industry, indicating that he still has certain strength. "
April said:
"I've never seen this family want to do a midday rain hand tour. I just expressed my concern that you want to take my meridian jade IP to cooperate with R. "
"Yes, I have known manager R for decades. Although I have never been in contact with him, I have never dealt with him, but I have also heard all kinds of unreliable people's own popular science entertainment. I don't want to give you my job, Wu Yu, to start a company with him. Is there a problem? "
"I have always believed that professional people do professional things. If you come up with any game plans or settings, I will seriously discuss them. You said that Company B and Company R always give this kind of thing? "
As far as the current information is concerned, April's judgment is relatively more accurate in this link: when seeking cooperation with the licensor, if the copyright owner is not in a hurry to realize it, he should consider the value-added of IP and examine the development ability of the licensor from the aspects of past works, planning and setting.
Regarding the cooperation between the copyright owner and the authorized party, Sanwen Entertainment talked a lot in an exclusive interview with Ding Lei, the commercial director of Tencent Animation. Tencent animation adopted the strategy of "lenient entry and strict exit" when authorizing:
"lenient" means that the authorization fee is low, and partners are encouraged to take authorization only in their own fields;
"Strict release" means that authorized products require higher quality. If the product does not meet the quality requirements, Tencent Animation will not agree to issue or sell it. In order to ensure the quality of derivative products, Tencent joined the process of supervision and audit. From the project establishment to the DEMO, and then to the test version, every important node conducts a review of the product.
"For example, if I want to make a game, I need to put forward a project proposal first. We will have some expert groups to review the project. Let's see if this is feasible and if this plan has a future. Will provide him with reference advice. After everyone passed, we began to sign the contract, and we began to provide authorized materials to supervise the new materials, including people's designs, scenes, original paintings, etc., to ensure that the characters they produced fit or are close to the original works. Next, we will reach the stage of DEMO, and then we will organize experts to compare the original project plan for DEMO review. In the sealing and testing phase, we will also review the final test version. "
For more sharing, please click the link to view:
How does Tencent Animation Create a Secondary Economy? Unscramble four strategic directions and strategies in various fields
Third, the balance between the licensee and the licensee.
You two also mentioned the licensing fee for Meng Jun Games.
Yao Feila said that "Long Songxing" was authorized to play the Meng Jun game. The signing fee could have been obtained after the signing of the contract on October 20 15, 165438 10. But when I registered the company in April, the first class lasted for half a year.
In April, I sent photos of the contract and agreed to open a company (personal studio) with Xiadao. Then I couldn't get the money authorized by the game until July 2065438+2006, "Yao Jingli had a sudden attack (picture from Yao Jingli mail)"
April said, "You (Yao Feila) respectively authorized Long song's games to Meng Juan and Long song's TV series to Huace. What happened in the middle to screw these two obviously unrelated authorizations together? "
But in Sanwen Entertainment's view, these two authorizations may really be related.
20 15 China IP authorization dispute. Hua has two mobile games, one is based on the original novel, and the other is based on the second authorization of the adapted live-action TV series.
The mobile game "Hua" adapted from film and television drama has achieved great commercial success because of the promotion of video websites and the endorsement of TV protagonists, but it still has influence.
Astronomical phenomena and iqiyi's Chinese mobile game
("Hua" comments:) IP adaptation game research: "Hua" mobile game and Gundam end game, they have these data.
This year, there was a dispute between a mobile game adapted from O2O and another mobile game linked to a TV series that loved O2O. I wanted to copy last year's Chinese mobile game and make a fortune with the hit of TV series, but the high traffic of the hit was cut off by another partner.
Judging from the words in Yao Feila's e-mail displayed in April, he may be mediating between Fangfang Huace, a Long song film license, and Fangfang Meng Jun+Heluo, a game license. If he receives the game license fee at this time,
"The status of speech in mediation will be weaker, and it may also directly intensify contradictions. It will not only lead to project risks, but also lead to the separation of IP operations and the overall effect will shrink. On the other hand, Huace didn't really invest a lot of resources in the TV series Long song. If it is expected to decline, it may affect its investment, which we don't want to see. "
Although Yao Feila refers to the fantasy game mediation between Huace Film and Fuchun Communication, investors in Summer Island, the copyright party sandwiched between the licensees is really uncomfortable, not to mention that both parties are listed companies with strong financial resources.
Finally, welfare advertisements.
In this round, two teachers said:
April: Can lying and mixing water solve each other's current difficulties?
Yao Feila: Thank you. It's easy to talk when everyone lands. Will respond positively.
Three questions entertainment will pay attention to the difficulties they face.
Finally, do some welfare advertisements:
First of all, the community of Sanwen Entertainment currently covers nearly10,000 ACG practitioners and quasi-practitioners. Readers, is the comic book agency you met reliable? Is R&D company strong in negotiating and cooperating games? The investors you found are sincere, geometric. If you ask in a group, there will probably be an answer. You can add the entertainment deacon Sanwen Yushi and request to join the group.
This week, we also have a private entertainment party, where investors who have invested in dozens of secondary projects deeply share secondary investment opportunities: what secondary projects are worth investing in? Third, the fourth phase of private entertainment clubs.
Second, the second Yuan Future Summit will be held in half a month's time. We will gather the heavyweight forum guests such as the devil president, the CEO of Watch Comics, the CEO of Animation Museum, and the apostle of Red Comics. Welcome to leave us a message on the topic you want them to discuss.
Click "Read the original" at the bottom to see the details of the summit.
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Company:
Ghibli, Disney, Marvel Comics, DC, DreamWorks, Mile Mile, Station A, Wanda, Orpheus, Light Media, Bel Canto Culture, Huayi Brothers, Alibaba, Huaqiang Culture, Palm Reading, Tongshi Network, Dance Animation, Lithography Age, Jiangtong Animation, Shui Mu Animation, Oriental Network, Xiangtong, Xuan Ji Science and Technology, Yongsheng Animation, AT.
Works:
LoveLive, Big Fish Begonia, Return of the Great Sage, Star Wars, Naruto, Secret Life of Pets, Silver Soul, One Piece, Hero 6, Angry Birds, Aggressive Giants, Doraemon, Warcraft, Monster Rankings, The Avengers, Lei, Watch Pioneer, Wind, Autobots, Brave Adventure, Ali, Luo Xiaohei, White Box.
Characters:
Ang Lee, Miyazaki Hayao, Mamoru Oshii, Toriyama Akira, Osamu Tezuka, Mamoru Hosoda, Inoue Takehiko, Jin Min and Jin Yong.
Others:
Seiyuu, copyright, toys, derivatives, policy, stop-motion animation, subtitle group, Hatsune Hatsune.
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