Project type: commercial

Building area: 559,561 ㎡

The landform of the project construction site is flat, relatively open and the surrounding facilities are perfect. There are commercial complexes and high-rise apartments on the south side of the base. The 1-5th floor of the commercial complex consists of department stores, boutique home appliances, theme amusement parks, KTV, skating rinks and cinemas, with an indoor pedestrian street in the middle and a rented shop on the north side. The west side of the base is equipped with hotels and offices, and its podium is equipped with boutique department stores. On the north side of the base are small businesses and restaurants. The project has a basement with two floors, namely, an underground garage and an equipment room.

The intersection of commercial complex and Yinjiaqu Street on Kangping Road is decorated with city square and landscape greening, and the intersection of small business and Yinjiaqu Street on Zhenshui South Road is decorated with a canopy, creating an atmosphere full of charm and vitality as a whole.

The project aims to build a comprehensive flagship brand of Yinchuan's first city business, and the overall architectural style is bright and atmospheric. The spatial layout with symmetrical central axis and the eclecticism approach are adopted in the overall design style, which not only reflects the high-grade of classic business, but also incorporates the fashion elements of modern business. Through the use of stone, metal and glass, the overall design emphasizes the vertical sense, which further improves the quality of the project. The design of the commercial facade adopts flowing curves, just like the flashing feathers of the phoenix, and the golden feathers shine in the south of the Yangtze River.