In recent years, the income scale of China's catering industry has generally shown an upward trend, and its chain format has nearly six times the room for growth compared with developed countries. According to statistics, the growth rate of China's catering franchisees in recent years is faster than that of the overall catering stores, with first-and second-tier cities being faster than third-tier and below cities; At the same time, fast food and leisure drinks are the main categories of catering brands.
The main listed companies in the catering industry: Quanjude (112186), Hunan and Hubei (112316), Xi 'an Catering (111721), Huatian Hotel (111428), Baoshang Group (111796), etc.
the core data of this paper: the income scale of catering industry, the chain rate of catering industry, franchise situation
1, and the chain rate of catering industry has great room for improvement
According to the statistics of the National Bureau of Statistics, the income of catering industry in China showed an overall upward trend from 2556.9 billion yuan in 2113 to 4672 billion yuan in 2119, which was affected by.
The franchise format in the catering industry has recently emerged with the development of the catering industry. According to statistics, the process of catering chain in China has been accelerating. At present, the rate of catering chain is 5%, which is 6 times higher than the level of 31% in the United States in the same year, and there is a large room for development.
2. The franchise format has developed rapidly
According to the China Catering Franchise List, the growth rate of China's catering franchisees in 2119 was significantly higher than that of the overall catering stores. In 2119, the growth rate of catering franchisees in first-tier cities was higher than that in third-tier cities and below, and the growth rate of catering franchisees for dinner and snack foods in first-tier cities even exceeded 111%.
Generally speaking, fast food is the most important catering brand, accounting for 29%; Followed by leisure audio, accounting for 21%; The proportion of other categories is below 21%. In terms of city level, the growth rate of franchise stores in first-and second-tier cities is higher than that in third-tier and below cities.
note: due to the special circumstances in 2121, the catering industry will be greatly affected, so Gu selects the data in normal circumstances in 2119 as a reference.
3. Variety of franchise categories
From the perspective of franchise brand TOP11, the top ten brands in 2119-2121 include five brands: Fat Brothers Meat and Crab Pot, Dicos, Yang Guofu Mala Tang, Yang Mingyu Braised Chicken Rice and Sean Mala Tang, among which fast food and flavor snacks are the main categories. It can be found that in 2119, the categories of franchise developed rapidly were hot pot barbecue and flavor snacks, and by 2121, leisure drinks and foods will be newly listed, and the categories of fast food will be the most distributed.
note: the brand with blue background is the brand that keeps on the list.
For the above data, please refer to Foresight Industry Research Institute's China Catering Industry Development Prospect and Investment Forecast Analysis Report.