Zibo barbecue is so popular because of the popularity of documentaries, the promotion of food bloggers and short videos to let more people know.

1. The documentary "A Series of Life 3" added heat to the barbecue in Zibo. In 2121, A Series of Life 3, which was a hit in bilibili, introduced the barbecue in Zibo in all directions, especially the bread and shallots that accompanied the barbecue. In the film, the "deep taste buds" were explained, which made millions of viewers fascinated by the barbecue in Zibo through the screen.

2, the depth of each food is big. This "planting grass" made many netizens remember the barbecue in Zibo. At the end of the music festival that night, all the barbecue stalls around Xiaofuhe Wetland Park in Zibo were hard to find; In 2122, Tik Tok food blogger "Special Wulala" came to Zibo to taste and introduce the local barbecue, and its short video was praised by more than 911,111 people, which further opened up the popularity of the barbecue in Zibo.

3. Deep fermentation of short video platforms such as Tik Tok. College students from Jinan, Tai 'an and other neighboring cities came to Zibo by high-speed train. The passenger traffic in high-speed railway station, Zibo was unprecedentedly high, and it was hard to find a barbecue shop. This action quickly spread from person to person on social platforms, thus creating the first catering IP after the spring. Now, not only the barbecue shops in Zibo are full of customers, but also the surrounding cities, where barbecues with the word "Zibo" are given dividends, and the passenger flow is several times more than usual.

the characteristics of Zibo barbecue

Zibo barbecue has a unique way of eating, which amazes the taste buds of carbohydrate+meat lovers. For customers in most cities, eating barbecue is just a kebab. However, with the rising prices of beef, mutton and other ingredients, in recent years, it is obvious that kebabs have become smaller and more expensive, and a barbecue is not enough for everyone.

In Zibo, the barbecue is accompanied with flour cakes and shallots. Customers can either roll the kebabs singly or put them into small cakes, and roll them with shallots. They are flexible, full of wheat flavor and fragrant, and the shallots stimulate the taste buds. This way of eating is solid, delicious and enjoyable. The most important thing is that a plate of small cakes gives customers a "bottom feeling" when eating barbecue.