Suggested to reconsider the location of the store or business philosophy
1, to have the right business philosophy
The surface of the catering industry prosperity is the waves of surging competition, breakfast as a molecule of the catering industry, naturally, can not escape the law of competition, willingness to gamble to serve, the winners are always a few, the reasons for this, leading to its business is dull or business is thriving there are a lot of factors, there are restaurants! Location, product taste, product features, product prices, customer orientation, service etiquette and other aspects of the specific reasons, but the most critical or a fundamental reason: business philosophy.
2, store how to choose the location
(1) points of transportation
lift the bus stops, MRT stations, train stations and other points of transportation, are the most people gathered in the morning aspects of la, if you can set up in these areas of the breakfast store, coupled with the craftsmanship of the test, every morning to meet the crowd of people coming and going, the business will not be bad.
If your store just opened in the station next to it is even better, people waiting for the car, may be close to your store to buy breakfast; or in the car after the bus stop in the vicinity of the bus station to buy, in any case, in the station set up a breakfast store, I believe that business is better than in other areas.
(2) community housing
Not every store can be suitable to open in residential areas, early in the morning, students will walk to the school near their homes to study, if not at home to eat breakfast, of course, will also go to the home of the nearby breakfast store to eat breakfast, and so long as the student crowd, that is the work of the commuters to work, and then, then, that is the mothers get ready to go out to buy food time.
In the residential area, most of the neighbors in the same community, both to know the guests, but also to establish a good relationship with the guests, therefore, in the residential area to open a breakfast store, it is very easy to have a familiar guests, so that a fixed source of customers is also very easy to establish.
(3) Market geography
The market is generally also the aspect that several people choose to open a breakfast store, because eating breakfast and buying food are the same thing in the morning, many housewives are used to after buying food, they will go to the market near the food to eat a meal, or bring breakfast back to their families to eat.
(4) Cultural, educational and hospital institutions on the periphery
Modern people live a busy life, often do not have time to prepare breakfast, the morning rush to the classroom students, if they did not solve the problem of breakfast in their own community, it will certainly be consumed in the vicinity of the school, many open in the school near the store or food stalls, so the business is good enough. However, nowadays, the rent of the store outside the school is also quite high, and the business will be greatly affected by the summer and winter vacations. Instead of renting a store for business, it is better to operate it in the form of a cart, so that when it comes to holidays, it can be transferred elsewhere to do business.
3, goods procurement, cost control
(1) Purchasing is the first step in the operation, there is no purchasing, there is no food, there is no tool, not to mention the sale of nutritious breakfast. Breakfast store purchasing has a light and urgent points, and the procurement work is also related to the breakfast store cost control is an important part of the following we will look at the different forms of procurement, procurement staff have what specific work.
(2) products, fresh seafood, must be purchased the same morning, due to time, in order to ensure that the freshness of the raw materials must be timed in).
(3) temporary stocking (when the store such as the need for temporary stocking, the procurement staff should put down the normal work, try to do everything possible to do a good job "remedial" work).
(4) outside, you can call the way to order, delivery) out of the goods (in order to reduce the intermediate links to reduce costs, generally to the wholesale market purchasing opportunities more).