Hsu Kaihua, chairman of Grimme, expects this model to shorten the previous waste recycling process by at least half, reduce intermediate links and improve the efficiency of recycling through the public disclosure of information and the allocation of logistics, providing a new solution to China's garbage classification and recycling treatment.
Slow progress in the 8-city pilot program
Public data show that China produces nearly 150 million tons of municipal garbage each year, and nearly two-thirds of the city is surrounded by garbage. Among them, Wuhan daily production of domestic garbage 13,400 tons, every 1,000 tons of garbage, need 500 to 1,000 acres of land for landfill, and can only be used for 20 years; Shanghai daily production of domestic garbage 22,000 tons; Beijing daily production of domestic garbage 18,400 tons, an area of more than 1,000 square meters of the number of garbage dumps and treatment plants more than 500; Shenzhen daily production of more than 17,800 tons of garbage, to nearly 10,000 vehicles Garbage trucks can be loaded, the garbage trucks stacked up, equivalent to the height of more than 60 Di Wang Building.
At the same time, China's annual value of waste that can be used but not utilized is up to more than 500 billion yuan. Among them, about 100 million tons of scrap iron and steel, 10 million tons of waste paper, 5 million tons of waste plastic, more than 1 million tons of non-ferrous metals. Only more than 6 billion waste dry batteries thrown away each year contain more than 70,000 tons of zinc, 100,000 tons of manganese dioxide. If these waste products are reasonably recycled, not only solve the environmental pollution problem, but also produce considerable economic benefits.
In order to solve this public **** problem, since 2000, China has chosen eight cities in Beijing, Shanghai, Nanjing, Guangzhou and other cities as a pilot, began to test the classification of waste. However, 15 years on, most of these cities are still unable to categorize their garbage.
The first phase of the advocacy of the residents of the classification of waste "frustration", the relevant departments and the main effort to turn to the major categories of garbage on the coarse points. 2007, Beijing residents of the community garbage classification barrels from the original four categories (plastic, metal, paper, other) to three categories (food waste, recyclable, other); to 2009 At the end of 2009, the garbage cans again "face" for two categories (food waste, other).
O2O mode to reduce intermediate consumption
It is understood that the "Recycling Brother" O2O platform directly for the residents to live all the recyclable garbage, waste, to realize the residents of the online cast waste and recycling brother offline recycling of the depth of the integration of the point of the cell phone, can be booked to safe and reliable Recycling Brother door-to-door service; Recycling Brother is the network era of the Internet. The recycler is an environmentally friendly service provider for urban recycling in the network era, and he or she can grab an order through the cell phone APP.
This business model may be able to change the previous waste recycling station as the center for waste recycling management and resource trading intermediate management. Xu Kaihua said, the traditional model of the intermediate links are generally as many as 6 to 10, now can be compressed to 4 links, the efficiency can be greatly improved. As for the pricing system of scrap recycling, Grimmie plans to operate openly and transparently by referring to international standards for similar commodities.
However, the new business model poses new challenges for managing existing scrap recycling practitioners. A public sector analyst pointed out that "recycling brother" practitioners generally have a low level of smartphone applications, and the routine management of a large "recycling brother" team will also test the management level of the company. In this regard, Xu Kaihua said, the company plans to train the recyclers who are willing to join the company, to be licensed, and to issue smartphones to the recyclers in the form of bonus points.
Liu Qiang, executive vice president of the China Materials Association, said recycling through the Internet is the direction of the industry's development, and there are many companies trying to do this, with the core logic being to save a lot of logistics costs. The current recycling system, waste from the residents' homes to the hands of renewable energy companies, generally need three to four links, the price has also doubled three or four times. The establishment of a network platform can link the two directly and reduce the consumption of the intermediate process.
To realize the multi-*** win
It is understood that the "recycling brother" O2O platform to introduce the local supply and marketing societies as a strategic partner, through equity cooperation to achieve resource **** enjoy. The existing recycling team of supply and marketing cooperatives as a starting point, can quickly establish a wide range of recycling network. For example, the supply and marketing societies in Hubei province have more than 60,000 business outlets in the province, covering all urban areas and townships in Hubei province, with more than 10,000 employees.
These practitioners no longer need to rely on the "street to street" method of collection, and are no longer constrained by regional limitations, the revenue is expected to increase by 5 yuan / single compared with the current.
This will also significantly reduce the cost of the company's recycling process and improve its profitability. Based on the 2015 recycling and dismantling target of 10 million units, Grimme's gross financial profit will increase by more than 50 million yuan this year.
"The company plans to have a team of more than 10,000 Internet recycling brothers in Wuhan by the end of this year, covering the whole city and reaching a recycling rate of about 70 percent." Xu Kaihua said that if this year's pilot is successful, the company will promote it in the whole province of Hubei next year, and then replicate the model across the country.
From the industry's outlook, the current recycled waste items in all waste items accounted for less than 30%, while the proportion of developed countries has long reached about 70% or even higher, meaning that China's waste recycling and reuse there is still a huge space for development.