A, the foundation of the equity course

The power of openness, the design of the enterprise, why choose the partner **** creation system rather than continue the continuation of the structural design of the manager agency system?

Second, the core content of the equity course

A, equity design

How to design a reasonable equity: is the choice of full control? Or choose to hold it relatively? Or choose not to hold it? The structural design of the equity becomes important.

How to share resources? Manpower how to share? Capital how to share and so on is very clear. How to hold? Later on, we will talk about how to control the company even if we don't have a controlling stake, even if we only have a 20-point stake, a 30-point stake, even if we only have a 10-point stake.

Now a lot of people are worried that after the equity let out to the venture capitalists, to the partners, to the employees, they are worried that the company without actual control is very easy to lose control of the company, it is easy to chaos, it is easy to dissolve. The reality is how can I still control this company without controlling it.

B, equity incentives

Equity incentives

Mainly for the staff level, this part of a large number of cases, combat business operations to explain. The original holding of the issue, the issue of dividends, the setting of options, a lot of other related equity incentives, equity incentives for the interpretation of the case, conducive to business owners, the President to bring into their own businesses, which way is more appropriate.

For the application of equity incentives to all or part of the core staff of the enterprise, you can choose an appropriate or a variety of combinations of equity incentives to incentivize the way, the design of equity incentive programs become very critical and important.

C, equity investment and financing

How is the enterprise valued? How to open the enterprise? Even partners how to intervene? How to intervene in the professional investment institutions? Equity how to do investment and financing topics will also involve the actual landing of the business plan BP writing or drafting or production of the enterprise.

Nowadays, businesses are open structures, from employees, partners, even customers, professional investors, how do we go to get enough cash to promote the development of the enterprise. The more people involved, the stronger the business will be.