How to make hundreds of thousands of dollars a year in small counties and big towns? Recently the catering industry big brand, penetrate the three or four lines of the city, and began to layout the county. Today, the county is not a decade ago, middle-aged and old people stayed in the market, many young people gave up the first-line cities to fight, back to the county townships. One is able to accompany the family, but also without the pressure of survival in big cities. So this is where the big brands look at the spending power. That store in the county want to make money, in fact, as long as you follow the following points, the annual income of hundreds of thousands of dollars should not be a problem.

The first is to paste the success story. As we all know, second-tier cities to see a first-tier, first-tier cities good projects, good business to get the sinking market, you can earn the first bucket of gold. But pay attention to do catering, there are a lot of net red products, do not touch this kind of net red products, a lot of them are in order to put to join or teach technology to create the illusion of fire, which requires all of us catering bosses have a pair of discerning eyes, be able to go to the identification of this project in the end can not do.

Second, the small city to open a large store, choose a good copy of the project after it, we need to start site selection, the basic product to match the population, try to choose a larger store. Because, in the county store rent pressure and labor costs, unlike the big city so high, the customer base is more focused on the experience, the decoration design must be decent, the county customers pay more attention to the experience, their pace of life will be slower, so the experience of the creation of must be good. You just need to give enough face to the customer, the customer is likely to continue to repurchase.

Third, we must create the county's first brand, if you say your taste in the county no leader, then you have to work on branding. Because the county population is more fixed, that frankly all are your repeat customers, occupy the customer's mind, create the first, strive to be the only one! Create a brand image of the county and create the first of your unique category or product. For example, you are selling barbecue, but customers want to eat your home barbecue wings, immediately be able to think of your store ~

Fourth, do not publicize the high publicity. First-tier cities in the publicity of food and beverage are online sweeping code and so on, we can not do so, must be grounded, can not dare to make the customer dare not enter the store, embarrassed to consume. Propaganda, the opening of the banner, the fire of the holiday show, the more grounded the better, affordable and classy, we are our positioning goals.

County city business is not as competitive as our big cities, but also greatly reduce your risk of trial and error, a lot of food and beverage brands are from small cities to big brands, so don't feel compelled to go to the big city to be able to go to make money, take advantage of the above four points, I believe that you will be able to open a good money-making restaurant.