1, template development
The development price of small program templates is relatively low, generally thousands to ten thousand. Its advantages are low price, simple operation and fast Internet access.
2. Customized development
Customized small programs can be customized according to the actual functions of customers. Due to the complexity of typesetting, functional requirements and UI page design, the general R&D cost of this type of development is above 6,543.8+0,000. Of course, at present, the development cost of small programs is directly proportional to the number of functions and pages. If the applet has few functions to develop, the development cost will naturally be low, and vice versa.
In the development cycle, the average development cycle of small programs is 4 weeks, while an iOS/Android dual-platform APP usually takes 3 months; In terms of mobile phone adaptation, small programs are developed at one time and multi-terminal adaptation, while apps need to be debugged one by one; As the development cost that businesses are most concerned about, it usually does not exceed 50,000 yuan, and the cost of an excellent APP will at least exceed100,000 yuan.
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To develop a product, the charge is based on the function of the product. The more complicated, the more expensive. After all, the development time is long and the cost is high. Generally, it is just a small demonstration program, which should be within several thousand dollars, involving catering or e-commerce, which is more than ten thousand dollars. Hundreds of thousands, really. How much does it cost to develop small program games?
Small games are a category of small programs, which can be played once, without downloading and installing, and the experience is very light. You can play PK, watch, etc. with friends in WeChat and enjoy the fun brought by small games. However, from the current point of view, the weight of H5 games in small programs has increased, that is, after being mentioned in the drop-down box on the home screen, the probability of small game explosions being tried by users will be higher. Here, game developers are equivalent to getting an efficient product release platform and reaching a large number of users. Is this an opportunity for a small game to break out? It remains to be seen before we can draw a conclusion. Because we have to give priority to ensuring the priority of social experience, the resources and entrances that WeChat can provide to small game developers are limited, and good location and exposure opportunities may depend more on other means. But for Tencent, it can rely on the huge stickiness of WeChat social platform to drive a large number of developers to settle in, and determine a complete development review and release system to make it an open platform for H5 games, and set up a distribution center for H5 games within WeChat. At present, WeChat is only suitable for small and light games. Feeling down, WeChat has relatively large restrictions on the order of magnitude of the game, which is a concern of many developers. In other respects, it doesn't think WeChat games are much different from H5 games. However, because it is relatively lightweight, the loading speed of small games is really much faster (WeChat officially revealed that the loading speed of iOS is within 3 seconds, and the loading speed of Android is within 5 seconds). Instant use is indeed more convenient than H5 games. Wechat games may be an opportunity for the outbreak of H5 games, and it is also an export for WeChat to open a new profit model by building a social game platform. Of course, as an important category of small programs, small games are also an important idea to activate WeChat small programs and win the reputation of small programs.
First of all, WeChat games have simple functions and complete functions. Playing a simple game is not expensive, but the complexity is uncertain. Why? Simple games like Nerve in Cats are said to have been made by developers in a short time. Customize a small game, there will definitely be requirements. For example, small games need logo, products, etc., artists need to design them, and advertisements need to be implanted, so that the game will have one more interface and it will definitely take longer. Moreover, a simple little game is to share after playing and show off a lot of achievements, even without ranking. The cost of such a game is definitely not high. It's impossible to make a little game to increase fans. Anyway, you have to rank, so there will be not only the front end, but also the backstage to count the number of players, or increase the lottery system and so on. Which will be more complicated and the cost will definitely be different. In fact, there are many third-party game generation tools on the market, most of which are h5. However, at present, many third-party game production tools are only limited to game production, and few of them can be applied to game operation. A series of services such as activity push, activity operation channel, detailed activity data report analysis, etc. The biggest gain of operators in doing activities is the data obtained from the activities. Operators can analyze a lot of important information through data. If it is a third-party tool that simply plays games, there are many free tools. But you can't get the activity data. If you want an all-round game operation tool, it will be more expensive. Finally, the simple game has a single function, the production time is not long and the cost is definitely not high. Full-featured games take a long time to make, and the production is complicated, and the cost is uncertain. However, if we can provide the functional requirements or gameplay of the game, then we can determine a reasonable quotation and estimate the production cycle. The development cost of game applets mainly depends on the functions required by the merchants. If you choose a template developed by application, the price will naturally be low, but if you want to re-develop a customized applet with rich functions, the cost will be much higher.
Don't trust the so-called free development applet. Regardless of labor costs and server rental fees, it takes 300 years for WeChat applets to be verified once a year. Who will give you the money? Businesses want to make money. In the early stage, they advertised to you for free development and use. They will definitely make money from you somewhere else in the future. By then, your business license has registered this small program. Will you pay for the subsequent changes?
Next, let's calculate how much it costs to develop a small program completely normally. The development cost of applets is mainly composed of:
Annual audit fee for WeChat authentication+manual development fee+post-maintenance fee+server rental fee.
Wechat annual review fee is 300/ year.
The server rental fee is 4k-5k/ year.
Wechat is also constantly developing small programs, and its functions and portals will be constantly updated. Since merchants have invested in the Red Sea of WeChat applets, they definitely hope that their applets can keep up with Tencent's footsteps. Post-maintenance after small program development is an inevitable expense, which can also be counted in the labor cost.
Let's talk about the biggest human development cost. A small program must be equipped with at least:
Product manager +UI visual design+front-end+back-end+testing five types of personnel, and then determine the construction period according to the degree of functional requirements. A small program wants to be fully developed and has a good visual feeling and practical experience. Time limit for a project * personnel salary expenses and other expenses add up to 20,000 yuan, and this price will constantly change with the degree of functional requirements and the length of time limit for a project.
Of course, merchants can also choose the applet template developed by the developer, which is cheaper. Generally, the development cost of the display applet in official website is between 1k-2k, and the shopping mall applet with payment function is between 5k- 10k. How much does it cost to develop a game applet? It depends on the development method and the function to be realized.
For example, the development method, one is customized development, but the development price is high, ranging from tens of thousands to hundreds of thousands, and the development cycle is long;
The other is the third-party platform development, which is cheap and can be developed according to thousands of functions. The main reason is that the development cycle is short and it can be put into operation in about a week. So you can choose the development mode according to your own situation. How much is it to develop a small program? It depends on what kind of small program you do. Do you have any requirements for the function, framework, positioning, interaction and UI of the applet?
All these require communication and planning with third-party service providers in advance.
We have some templates for the small program mall, and you can also see if they are suitable.
Develop a small program, the price ranges from tens of thousands to hundreds of thousands, and the price list is as follows:
First, the template applet-the price is relatively low, generally thousands to ten thousand.
The characteristics are: generally, it needs to be charged annually. If some functions can't meet your needs, you can do customized development based on the template. Compared with fully customized development, it has the advantages of simple and convenient operation, low price and short development time, and can be put online in about one week.
Second, buy the source code-the price is moderate, generally1-20,000 or so.
Features: convenient and fast internet access; The most important thing is that you have the source code of the applet forever, and you don't have to pay the fee every year. And you can use the source code to develop countless small programs without paying. But you may not be able to buy the right source code. If you have the correct source code, then this method is the most economical and safe.
Third, customized development-the price is relatively high, generally 10 thousand to hundreds of thousands.
Features are: unique, with permanent use rights, customized functions according to your requirements, and better services.
However, the price is relatively high, and the basic cost of customized version ranges from tens of thousands to hundreds of thousands.
Generally, third-party service providers have the above three ways to choose from.