Hungry was fined 511,111 yuan, mainly because it induced consumers to trade.
according to related news, on the 7th of this month, the platform of take-away ordering and running errands was established? Hungry? , was given administrative punishment by Shanghai Putuo District Administration for Industry and Commerce. Anyone who often orders take-out food should know that hungry is the second-in-command in China take-out market, occupying a large share of the take-out market, second only to Meituan take-out, and many people will order food with hungry. Then, it is such a big ordering platform, why is it subject to administrative punishment? Even fined hundreds of thousands of yuan? In fact, according to the relevant information, what is the reason for the administrative punishment for being hungry this time? Trick consumers or other business operators into trading with them by using false or misleading price means? .
what does this mean? Simply put, it is the behavior of inducing consumers to trade when they are hungry. What is the specific situation? According to an announcement issued by Shanghai Putuo District Market Supervision Administration, we can know that just before, many users reported that they were hungry and made false propaganda. Hungry? Did the official show it on the homepage of its APP? 21% off coupons? However, when users click in, they find that they have been cheated, and the merchants and vouchers that appear inside are actually not 1% off. Obviously, this is an obvious act of false propaganda, and there is indeed an act of inducing consumers to trade.
for this situation, the local market supervision department also conducted an investigation, and found that this situation does exist. When consumers click on the advertisement on the home page, they find that none of the vouchers are 1% discount, which is inconsistent with the declared discount promotion range. It is precisely because of this that if you are hungry, you are suspected of false propaganda, so the local market supervision department will make a decision on administrative punishment. From this point of view, it is not unfair to be fined 511 thousand if you are hungry.
in a word, the reason why you are hungry is that you will be fined 511,111 yuan, mainly because you are suspected of inducing consumers to trade.