Recently, some fans asked Bian Xiao if the food from the media was delicious. How to do it well? Want to do a good job of food from the media account, you need to have certain requirements. After all, there are still some thresholds in this field. First of all, you have to like food and study it. Secondly, if you are good at cooking, you will be better and have a skill. Finally, it is persistence. It is likely that no one cares at first, but once the traffic comes up, it is difficult to get rid of it, and it is much easier to realize it in this field than in other fields, which is why many media people like to make food accounts. So what should we do? First, the choice of cooking platform, my suggestion is that Weibo, Baijiahao, Tik Tok, headline number and so on are more appropriate. Second, if the output of the content is conditional, I strongly recommend making a video, preferably an original video. In fact, the threshold is not high You need a camera, a computer, a bee and basic video editing software. Why do you suggest making a video? Because the food account is mainly about sharing and introducing food and various dishes. With this kind of operation skill, it is easier to express and powder with video. If you use pictures and words, it may not be as good as video. We can check the explosion videos on Yizhou and screen out many Tik Tok big V food accounts, all of which are methods of daily output. There is a real person in the camera. Although the video quality is not very high, the content is real, the technical steps are easy to understand, and it is easy to get through the fans. When making food videos, you must remember the following precautions: 1. Remember that the video content should not be too long, and it is generally appropriate to control it within 5 minutes. If it's too long, no one will watch it. 2. Remind users at the beginning and end of the video. 3. Try to have subtitles in the video. 4. When shooting a video, you must write an outline in advance and make a simple copy plan. 5. The shot video should have bright spots. (It can be style, scene, equipment, practice, etc. Some people may say that it is really difficult to make a video. What should I do? Then you can only do graphics and text. When making a graphic account, you must pay attention to the following points: there must be high-definition pictures with words, and there must be no pictures or unclear pictures. Fans won't buy it just because your handwriting is good. Are all visual animals. The content is segmented and then segmented. Because the field of food is also very extensive, today I will introduce how to cook beef jerky, and tomorrow I will talk about the four characteristics of Sichuan cuisine. Although they are all delicious food, the content is directly irrelevant and easy to lose powder, because fans who like beef jerky don't necessarily like Sichuan food. If you haven't really practiced the operation once, don't exaggerate the introduction, it is easy to mislead fans, and ultimately it is not worth the candle. It is wise to try to do what you are good at. Three. Precautions The food field is a practical field, so your content must be rigorous. For uncertain knowledge, be sure to mark the words "for reference only". I didn't cook before. I have watched all his videos since I brushed a Tik Tok food expert. As a result, I like cooking now, and I watch his updated videos every day to learn cooking skills. I think this is the charm of other people's videos.