Lantern event planning program 6
After the Spring Festival, customer consumption enthusiasm downward. Lantern Festival is the first festival after the Spring Festival, then you know how to write the Lantern Activity Planning Program? Here I bring you the Lantern Festival activity planning program, I hope you can like it.
Lantern Festival activity planning program (Part 1)
In order to create a good cultural atmosphere of the Lantern Festival, to enrich the spiritual and cultural life of the residents of the district, the recreational activities will be done colorful and red hot, at the same time, in order to better promote traditional culture, so that the majority of residents in a joyful, civilized, harmonious and festive atmosphere to celebrate the festive season, X intends to carry out the" Our Festival - Lantern Festival" activities, specially formulated the following program:
First, the theme of the event
Our Festival - Lantern Festival.
Second, the activity time
x month x afternoon.
Third, the activity place
X office.
Fourth, the participants
X volunteers more than 40 people, more than 10 people in the area of empty nest elderly.
V. Activities
(a) All staff **** with the production of exclusive Lantern.
All the staff *** with the wrapping of snacks, and after the snacks are wrapped, free choice of chocolate sauce, blueberry sauce, etc. in the snacks to make paintings, writing, etc., to make each person's unique exclusive snacks.
(2) All the staff **** together to make the noodle lamp.
Noodle lamps, also known as noodle marigolds, are made of flour in various forms of lamps, mostly popular in the northern region. Han Chinese folklore, Lantern Festival lights are auspicious light, can drive away demons and evil spirits to get rid of disease. East Street Office intends to take the opportunity of this Lantern Festival, so that all the staff **** with the production of traditional Chinese culture and good luck with the production of noodle lamps.
(C) *** hanging prayer lamps, *** with the guessing lantern riddles.
The office intends to allow participants to hang 40 prayer lamps with riddles on the day of the event, and freely choose the prayer lamps for the riddle-guessing contest.
Six, the activities required materials
Lanterns 40, ribbons 2 trays, 10 pounds of Lantern Noodles, chocolate sauce, blueberry sauce and other raw materials, 10 pounds of flour, 1 knife, 1 induction cooker, 1 pot, 1 group of cotton thread, disposable tablecloths, souvenirs.
Lantern Festival activities planning program (Part 2)In order to allow employees to spend a warm, cheerful Lantern Festival, by our real estate hotel trade union decided to organize the "Lantern Festival, guess the riddles" cultural activities, the preparation of the activity program is as follows:
First, the theme of the activity
"Lantern Festival, Guessing Lantern Riddles"
Second, the activity time
X, X, X, X, X, X, X, X, X, X, X, X, X, X, X, X, X, X, X, X, X, X, X, X, X, X, X, X, X, X, X, X, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y, Y The labor union is responsible for collecting and organizing all kinds of riddles and props during the event, making the background of the event, publicity posters, purchasing prizes, fruits, dry fruits, drinks and so on.
2, site layout: the morning of February x, led by the trade unions, the Ministry of Administration, the Ministry of Motor Energy to assist in the venue layout, hanging preparations for the Lantern Festival riddles (specifically in the dining room around the pull on the wire, hanging riddles).
3, during the event: the hotel administration department is responsible for audio equipment debugging and playing holiday music, rendering the atmosphere; trade unions are responsible for melon seeds, peanuts, fruits, beverages, plating and placing the work; the hotel committee to help maintain order during the event.
4, each branch to arrange a person to assist the union is responsible for the organization of the riddle activities of the pre-publicity, including personnel notification, activities during the distribution of prizes and other work.
5, the end of the activity: the chairman of each branch to arrange personnel to help clean up the site, organize, return items and props.
V. Activity Setting
The first link: "you to compare, I guess". Recommended by each table 2 players to participate in this part of the game (1 is responsible for planning, 1 is responsible for guessing).
Rules of the game: the player responsible for comparing can use language and body movements to convey information to the guesser, but may not say any word in the word, not homophonic or harmonic, otherwise it is considered a foul, the question is void. If you can't guess the word, you can yell "Pass"! The winner is the one who guesses the most words within the time limit. If the score is the same, the group can play one more time.
The host is responsible for the introduction of the rules of this session, process control, atmosphere rendering, prompting the staff to award prizes.
The second session: "Guess the riddle". By the site of all personnel to participate.
Rules of the game:
1, the guesser each guess a riddle, you must first go to the designated prize redemption place to check the riddle, after confirming the correctness of the riddle, by the inspector to take down the riddle to the prize redemption place, by the staff to register before receiving the prizes; guessing the wrong person does not receive the prizes, riddles continue to be retained for use. (Riddle by the inspectors responsible for uncovering, it is strictly prohibited to guess the riddle tear, or privately take down the riddle)
2, guess a riddle to exchange a prize.
3, riddles *** counted 400, of which:
The 001-100 riddles to the first prize table to check the answer; 101-200 riddles to the second prize table to check the answer; 201-300 riddles to the third prize table to check the answer; 301-400 riddles to the fourth prize table to check the answer.
4, awards:
*** set prizes 400, guess a riddle to exchange a prize, prizes to the end of the activities.
One to four prize redemption table (point) staff assigned by the chapters, each table (point) staff for three people, including: riddle checking 1 person, riddle patrol 1 person, prize registration 1 person.
Raffle: Everyone on site.
Rules of the game: each person entering the field are led by the staff to obtain a number plate, in the first session, by the host (or invite the leadership of the hotel) is responsible for the site draw, the number was drawn to get a small gift.
Prizes: 10 prizes.
VI. Activity Notes
1, the "scratch guessing" link site personnel may not be prompted, or deducted from the table of the offender's score of 1 point.
2, "lucky draw" only in the first session of the interspersed, used to regulate the atmosphere.
3, the riddle should be in order, the prize according to the order of queuing, no loud noise, no use of cell phones or other electronic devices to search for the answer, once found, according to the invalid thesis, do not issue prizes.
4, after the riddle guessed, the staff only need to remember the riddle question number, to the designated prize redemption place to report to the staff riddle question number and the answer, the answer is correct by the inspector to take down the corresponding riddle, the answer is wrong to retain the riddle to continue to use the riddle, forbidden to privately take down the riddle.
VII. Activity props
1, the production of riddles with colored paper, wire.
2, stage background, posters.
3, fruit, melon peanuts, drinks.
4, lottery box, lottery number.
5, projector and laptop.
6, speaker equipment.
7, 410 small gifts.
VIII. Activity cost budget
1, riddle with colored paper: 75 yuan;
2, background production, publicity posters: 400 yuan;
3, fruit, melon peanuts, drinks: 1500 yuan;
4, gifts 410 (including 10 prizes in the raffle session) 20 yuan / copy × 410 = 8200 yuan.
Total cost: about 10,000 yuan.
Lantern event planning program (Part 3)First, the purpose of the event
By organizing a series of promotional and publicity activities during the Lantern Festival, to further enhance the restaurant's visibility in the local area, so that customers feel the influence and visibility of the restaurant in the local area, to attract customers to expand the consumer groups, which in turn, can be a good way to increase the store's operating income, expanding the brand influence. Do good word-of-mouth marketing in the local area.
Second, the content of the activities
According to the characteristics of the festival during the Lantern Festival, choose the appropriate promotional methods.
Third, the store decoration, atmosphere
1, the restaurant store to paste some pictures related to the Lantern Festival and the store's publicity and promotional content posters, mainly in red, highlighting the festive atmosphere.
2, by the restaurant in the weekend were arranged gift booths, dining guests targeted promotional work
3, from the beginning of February every day at noon and night in the store a certain period of time to play the relevant promotional materials.
Fourth, advertising
1, leaflets.
2, newspaper ads.
3, poster production.
Explanatory note: Franchisees with advertising needs can contact the Planning Department in advance to cooperate with the production of publicity effects, and do a good job in advance of the advertising warm-up publicity.
Fifth, the promotion of division of labor
1, the distribution of leaflets by the relevant departments to complete;
2, casual customers, regular customers booking work by the store is specifically responsible for;
3, promotions and bookings by the store manager is fully responsible for.
Six, specific promotional activities
"large group meal promotions"
Activities: During the activity period, all customers who dine in the store can enjoy different discounts according to the corresponding number of people (except on the day of the 15th of the first month).
2 people - 4 people can enjoy 10% discount.
5 people - 8 people can enjoy 8% discount.
9 people - 12 people can enjoy 7.8% off.
Lantern Festival, is also the Chinese people's most willing to spend money on the day, how to develop the Lantern Festival market obviously has a lot to do. Then the catering industry and how to seize the business opportunities contained in the Lantern Festival consumption? Of course, the first good market research, accurately grasp the Lantern Festival people's consumption trends, and then develop a more targeted promotional strategies. From the last two years during the Lantern Festival residents of the new changes in consumption can be seen, the Lantern Festival consumption has three distinctive features:
Catering industry to grasp the following holiday service type of operation:
a. Housewife type. That is, the hotel for the public family distribution of sets of New Year's Eve dinner semi-finished products or net dishes, instead of housewives in the past steamed buns, meatballs, fried peanuts, "busy year" activities, the hotel only charge a small processing fee.
b. Package type. That is, the hotel for the public to book to the hotel dining New Year's Eve dinner or holiday family dinner. Restaurants and hotels should be in line with the thrifty, good value for money, for the public, for the public service principle, the introduction of "respect for the elderly feast", "love feast", "care for the feast", "Family Reunion" and many other recipes, intended to pull the working class to themselves to expand the target market.
c. Series type. In order to meet the needs of modern consumption, restaurants and hotels should be launched for the family New Year's Eve banquet fast delivery, "rent a chef", open to the residents of the guest rooms, karaoke bull hall, bath room and so on leisure and entertainment facilities and venues, in order to attract residents to the hotel to entertain themselves over the Lantern Festival.
At the same time, the operators of the catering industry, but also in the cultural taste to do articles. To food culture on the stage, so that people who have labored for a year to eat a relaxed, eat a pleasant, eat a love. Restaurants, hotels, teahouses can be launched in the store painting and calligraphy photography exhibitions, reading and singing, appreciation of famous songs, folklore, acrobatics, magic shows, famous chefs to teach customers "live food" activities, so that customers set food, drink, enjoy, visit, listen to a body, eat a dashing, play happily, and at the same time get the spirit of enjoyment.
Marketing activities should work in the following areas:
"A cheap ten love". The end of the year, the business should be sincere return to consumers for the purpose of carrying out discount sales, buy big pieces of small pieces, "daily concessions, daily concessions", and other promotional activities.
Hotel Lantern Festival layout and decoration:
1, in the front door put a pair of golden girls and boys, extended to the Lantern Festival, the hotel provides photo services (guests wash the cost of photo at their own expense).
2, in the hotel around the periphery of the plant hanging starry sky, in the hotel on both sides of the front door were standing in a large pot of kumquat, the roof hanging red lanterns. Outside the lawn diagonally pull colorful flags.
3, the front door hanging "___ Hotel wishes the city people a happy new year" banner.
4, the entrance on both sides of the basalt sticker couplets "golden cup drunkenness Qiankun big" "Jade Rabbit welcomes the spring new year" banner "Congratulations on the New Year".
5, the hotel lobby on both sides of the glass door to paste the Year of the Ox Chinese zodiac paper cutouts
6, the hotel front door to arrange for two staff (personnel department selected the pair of employees), wearing calf clothing wearing calf headgear, is responsible for coming to the hotel to dine on children under 10 years of age to distribute the balloon (a), fruit candies (2
7, third-floor, fourth-floor balcony railing inserts Colorful flags.
The Lantern Activity Planning Program (Part 4)
Stimulate children to participate in the production of Lantern activities of interest, to experience the celebration of the holiday together, to share the fruits of labor and the joy of guiding the children to learn to use the ball, pinch, roll and other skills to make the Lantern; in the process of making the Lantern, Lantern Cooking to perceive the rolling, sinking and floating and other life, science and common sense.
I. Activity Preparation
1, the materials needed to do the Lantern: glutinous rice flour, a variety of fillings, water, electric stove, pots and pans.
2, teachers, children in advance to collect information about the Lantern Festival folk customs.
3, music "joyful" and so on.
4. Set up the activity site.
Second, the process of activities
Opening remarks (to the music of the joyful music as the background music
(Teachers and children standing in front) Honorable children: Hello! Today our classroom in the third class is full of joy and bustling with activity, because we are about to celebrate our Lantern Festival, children, are you happy? In order to welcome the arrival of our Lantern Festival, let's perform a program for them together, OK?
(The children's performance is great, please give them a little applause, okay?) Children please sit down, the teacher knows that you not only perform well, but also love to use their brains children, the following teacher to test you, which children know the Lantern Festival in what time? (The fifteenth day of the first month) What are the customs of the Lantern Festival? (Eating Lanterns, playing lanterns, etc.) Children are so smart! Teacher supplementary materials: the origin of the Lantern Festival
Children see, today Mr. Gao brought you a few gifts, (Teacher display several kinds of Lantern Festival) Q: What is this? Do you know what materials it is made of? (glutinous rice flour, a variety of fillings, water, electric stove, pots and pans, etc.) children, the Lantern so beautiful, before the class we prepared these materials (show the materials needed to do Lantern) you want to use these materials to do Lantern?
Don't be in a hurry to do, who knows how many parts of the lantern? What is the shape of the lanterns? How do we make the snacks round? (Pinch it round, use the method of rolling, put the snacks wrapped in the hands of the dough) children are really smart, we will now start to do the snacks.
Children, we have the materials to make the snacks here, everyone put the finished snacks into the small plate in front of you. Later on, we will cook your own made Lanterns for you to eat, whoever makes more, whoever eats more.
Children begin to make, the teacher gives appropriate counseling and help. Next, it's time for our "happy cha-cha-cha-cha". The children are invited to eat their snacks. The teacher will count the number and cook them for the children. (The teacher mobilizes the children who have done more to let the children who have done less.)
Fourth, cooking and eating the Lanterns
Children carefully observe, see the Lanterns before and after cooking what changes? (Before cooking, the curryballs sank to the bottom of the pot and floated up after cooking. After cooking, the curry is bigger than before cooking.) The children are getting smarter and more observant. Good, now let's enjoy the fruits of our own labor.
V. Teacher summary
Today, the children spent a happy time together, we not only know that the Lantern Festival to eat Lantern, but also know how to do Lantern. The children not only learned knowledge, but also learned to observe. As long as we pay attention a little bit, there are many wonderful places around us that are worth seeing. This activity ends here. Wish everyone a happy Lantern Festival!
Lantern Festival activity planning program (Article 5)First, the purpose of the activity
Focus on the government, media, public, the effective dissemination, triggered by the community's multi-dimensional enclosure attention!
Maintain the old owners relationship, cumulative sales of water.
Create ___ real estate, exclusive brand culture feast.
Culture on the stage, brand opera, will "*** with the growth. With a lifetime" to the end
Second, the main line of activity
Take advantage of the situation to invite the market hit, good word-of-mouth drama to the ___ real estate tour, and this cultural feast, cleverly launched the ___ real estate brand culture, in the scene to create the atmosphere, a rich variety of shows and other comprehensive artistic means of performance, and ultimately achieve the realization of the ___ real estate brand culture reputation outreach and the project property hot sales. The purpose of the project is to realize the reputation of the real estate brand culture and the hot sale of the project property.
The main line will be the first tour of the ___ station of the latest classic stage drama as the main line, throughout the activities; through the end of the year classic drama performances, linked to the ___ real estate brand outreach, and organic elements of drama and ___ real estate projects are interspersed and combined together. It makes the scene feel vivid, novel and integrated, and the relevant information to be conveyed is skillfully presented without realizing it. At the same time, with the visual special effects and interactive performances, a rich visual feast was presented to the participants. The focus is on highlighting the overall atmosphere of joy, warmth, romance and fashion.
Third, the activity overview
Activity time: ___ month ___ 19:00-22:00
Activity location: ___ stadium (proposed)
Activity form: drama
Activity content: the project information release + project appraisal + fun interactive + lucky draw
Activity tone: fashionable Cheerful gorgeous
Activity scale: 800 people, the overall atmosphere of warmth, romance and fashion.
Activity scale: about 800 people (the number of people proposed, it is recommended that the performance of the sub-session)
Activity personnel: real estate leaders
Media representatives
Project sales consultants
VIP customers
Representatives of the old and new owners
Activity length: 3 hours
Lantern Festival Activity Planning Program (Article 6)
The project will be held at the end of the year, and the project is scheduled for completion in the first half of this year. > I. [Activity time]: February 1 to June 20__ (the first ten to fifteen of the first month)
II. [Activity subject]: the first month of the Lantern Festival to haunt the Lantern Festival
III. [Activity theme]:
1. the first month of the Lantern Festival to haunt the Lantern Festival ___X Lantern Festival has a play
During the activities of the supermarket to launch the soup dumplings, dumplings, fresh food commodities, etc. ultra-low prices limited to the price of The price is absolutely low, hurry up and take action!
Cody, Sanquan and other famous high-quality boutique snacks, as well as sugar-free snacks, gift snacks, fruit-flavored snacks, handmade dumplings, snacks gathered in the new century. The newly introduced dumpling machine makes various flavors of dumplings for customers on the spot.
Remarks: at least two hours a day (activity time please arrange your own, it is recommended to arrange in the peak hours of customer traffic to promote the performance of the ministries according to the situation to organize their own corresponding big brand limited time rush activities, and strive to rush the price is lower than the average level of the whole county, in order to improve the performance of the rush. The Procurement Department to negotiate in advance).
2. cast color to win the Lantern Festival 欢欢乐乐__X
The tenth to fifteenth of the first month, where the supermarket shopping full of 58 yuan or more, clothing and department stores full of more than 88 yuan of customers, can be based on the shopping shopping ticket to the second floor of the hall to participate in the "cast color to win the Lantern Festival" activities once, a single vote for a maximum of 5 times.
Prizes set:
1:00 to 5:00: a bag of melon seeds 6:00: 1 packet of Lantern Festival
3. Lantern Riddle Guessing, ___X Lantern Riddle Cultural Exhibition
The tenth to fifteenth day of the first month of the first month of the year, where the supermarket shopping for more than 28 yuan, clothing and departmental stores full of more than 58 yuan of customers, are entitled to participate in the "Prize guessing shooting Lantern riddle activities", where any of the riddles, you can go to the first floor of the general service desk to receive an exquisite gift.
Prize set: about 1 yuan
Note: ① This activity must be attended with the shopping ticket.
② guess the spotlight riddle number must be consistent with the riddle number, and write the answer on the back of the shopping ticket.
③ The guessed riddles are checked by the service desk, and then you can get the riddles and post them on top of the riddles to get the prizes.
Fourth, [advertising]:
1. TV ads, fly-word ads, weather bureau ads
Television media
broadcast time: February 1 to 6
2. DM leaflet
activities
large 16 pages
3 riddles: the first two floors hanging riddles
3. Riddle
In place on the ninth day of the year
4 Hanging POP Lantern Festival New Century
New Year's Eve Street for the Lantern Festival flag
Double-sided (in place on the eighth day of the year)
5 Outside the door of the boards: East Gate, round door, South Gate large boards
(in place on the ninth day of the year)
broadcasting: the service desk all the way through the building to broadcast the sound
6. Supermarkets Cashier / service desk activities inform the board: small Kanban (in place on the ninth)
7. Door stickers: all the main door on the first floor
(in place on the eighth)
8. Banner: the first floor of the cosmetic floor ladder entrance
KT board double-sided (in place on the eighth)
fireworks: the first floor of the external fireworks
the first night of the first month of the fifteenth