First, judge whether you have the basic conditions for starting a business.
First of all, I am a newly graduated college student and a member of Gansu Youth Photography Association. I have basic photography skills and image processing skills, as well as the ability of film and television production. According to the national policy, college students can start their own businesses and are eligible to apply for loans. Moreover, the space required by the studio is not very large, and there are not many people in need, so I have the basic conditions for starting a business.
Second, choose a good business idea.
Nowadays, with the rapid development of modern society, photography seems to be indispensable to all industries and people's real society. So it is a good choice to set up your own studio. When new techniques and means of photography are constantly introduced, especially when computer special effects are used in photography creation, photographers can exert their imagination and use artistic creation ideas beyond ordinary people to create novel, exaggerated, deformed and unpredictable works, which will bring infinite imagination space and visual aesthetic stimulation to viewers. It should be said that computer special effects have injected new vitality into photography creation and photography art, and it has given photographers unlimited artistic creative space. Using computer technology, photographers can easily apply their creative imagination to the processing of their works, thus making the works more artistic, expressive, artistic and rich in connotation.
The third market survey belongs to consumer products such as wedding photography and children's photography in today's society, and it also belongs to the tertiary industry chain, and customers' consumption is very casual. According to relevant statistics, about 9 million couples get married every year in China, and only13 of them take wedding photos. Our potential consumer market is very large, and it has not been fully developed under the relatively good economic situation.
There are two views on the estimation of wedding photography and children's photography market:
One argument is that the world financial turmoil will not have much impact on China's consumer market. Because Americans exceed consumption, it is to amplify the crisis caused by debt. Instead of saving money, they borrow money. Grandpa uses his children's money to spend first and then pay off his debts. People in China are grandfathers, and their parents save money for their children and grandchildren. Most of them buy houses for weddings, and the seniors take out the money and use it, which has little impact.
The second argument is that consumer confidence is declining, money is tight, and money is waiting to see. The bursting of the China stock market bubble caused the loss of China shareholders to reach 3/4 (from more than 6,000 points to 1700 points). Some time ago, there was a nationwide speculation. As far as I know, many ordinary people with a little savings have invested their money in the stock market. In addition, according to statistics, in June 5438+0- 10, more than 200,000 small and medium-sized enterprises in China closed down, and nearly one million laborers in Chongqing, Sichuan recently returned home. Because of the large quantity and wide spread, the money in the hands of ordinary people will be tighter, so they will not easily buy bulk consumer goods.
The fourth step is the personnel organization of the enterprise
The photography studio needs three photographers, three assistant photographers, two stylists and two lighting engineers, all of whom are full-time and have their own team leaders. Everyone is managed by each team leader, who is directly managed by the general manager.