The busyness of work, the pace of life has become faster so that the status of fast food in the city has become more and more important. So there are a lot of entrepreneurs have begun to choose to do food and drink, open the franchise restaurant. But operating a restaurant is a thing that requires a lot of time and effort, and there will be a lot of uncontrollable factors interfere. So, if you want to successfully open a store, what points do newbies need to pay attention to when opening a franchise restaurant in 2018? What are the precautions? To this end, I help you carefully comb a few points of attention, I hope that the friends who opened the store can take the road less traveled.
Tools/materials
Materials
Manpower
Financial
Newcomers to open the franchise restaurant notes
The first point: their own positioning
Join a restaurant to pay attention to a lot of things, first of all, start from their own, before joining a restaurant, to set a good self-investment amount, as well as specific The catering classification, pre-positioning is very important.
First of all, the catering investment capacity, must be within the scope of self-affordable, but also set aside some of the catering store liquidity, if their own funds in 1 million, it is recommended to invest in a 50-70 million catering brand can be, if only 100,000 of the funds, which do not join the catering brand, learn a technology is also very good to learn the technology and then set up store, in short, in the catering to join the former to consider a good amount of their investment capacity, or that is, the amount of money, the amount of money, the amount of money, the amount of money, the amount of money, the amount of money, the amount of money. Investment capacity, or that is to say, according to ability, entrepreneurial store is to reflect the greater value of life, rather than to gamble.
Second point: brand analysis
Next said that the choice of restaurant brand, how can you choose a suitable for you, suitable for the market brand, here to remember one thing, not a good restaurant brand to join, is suitable for you to join the restaurant brand, next to analyze, if you go to choose a restaurant brand. Whether a catering brand is worth to join, involving all aspects, a short article is not clear, to give you a few important indicators, and then combined with their own situation to analyze.
1, the direct store inspection - catering headquarters of the direct store is profitable, of course, the more direct stores the better, we can go to the direct store squatting, inspection of one to three days, the estimated food and beverage stores throughout the day, and per capita consumption, while combining with their own local situation, to make an estimate, of course, there will be some small details, if you want to join in the food and beverage brand, you will be able to find the right place to go. Some small details, if you want to open a store in a fourth-tier fifth-tier city, you went to a first-tier city to visit, all the per capita consumption, customer flow entrance is different, but also to compare the analysis.
2, headquarters inspection - catering brands to join the follow-up service how, this to go to the headquarters to visit, after joining what services, including some of the management mode of the franchise now, of course, you can also go to a few franchises to visit, you can go to a place with the same level of their own city to visit, so that there is a more The same level with their own city to visit, so that there is more comparative.
3, brand qualification - the next is some of the brand's qualifications, brand trademarks, VI design and a series of information, here to say, we want to join a restaurant brand, the trademark is a must have, if there is no trademark, later to do the General Assembly encountered on the infringement of the problem.
4, dishes taste - the first three are examined after the next is the taste of the dishes, whether the taste is suitable for local consumption habits, whether it is fresh enough, whether there is a sense of trend, for example, in 2017, Chengdu hot pot, kebabs, meat and crab pots and other single product is relatively hot, and so on a series of issues to be concerned about.?
5, catering technology - but also pay attention to one thing is that you want to join a catering brand, or learn a catering technology, this is very important, there are a lot of catering brand awareness is very high, the taste is not necessarily tasty, there are catering brand is not well known, but the taste is good, here to make a choice, all the brand are not perfect, it is not possible to brand and big and suitable for your taste, so to bias the choice to see which is more suitable for you.
Third point: site analysis
On the issue of site selection, try to choose a relatively large flow of people.
1. The best two sides of the intersection, the sidewalk is wide, the flow of people, the visual surface is wide; the road can not be too wide, thought that the flow of the car will be larger; and the middle of the road without isolation guardrail, or the opposite side of the road is not convenient for customers to come over to consume;
2. There are roads with a large amount of traffic, but basically does not produce consumption, but hurry, pay attention to the examination;
3, the consumer environment: to be able to produce the consumption of the road, but not to produce the consumption, but hurry, pay attention to the examination;
3, the consumer environment: to choose a relatively large number of places, see which is more suitable for you. p>3, the consumer environment: to examine in detail the consumption level of residents and consumers around the store, in order to develop appropriate promotional activities for consumers.
4, frontage factors: generally to the depth is not greater than the width of the shall prevail, in front of the door is convenient for parking; no large trees blocking the signboards; no large garbage dumps and stinking ditches in the vicinity.
5, store rent can not be measured purely by price, the key to look at the cost-effective.
The fourth point: personnel recruitment
Operating a food and beverage store is not something that one person can succeed at. This is because you need to hire people to serve from the back of the kitchen to the front of the house. When your restaurant is fully staffed and your team is well-staffed, all you need to do is train. Every aspect of the business needs to be standardized and managed, from dish preparation to service. A good team is one that has a clear division of labor and obeys management.
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I hope that the above will help you, I would like to suggest that you still visit more, to understand the different food and beverage categories, because every year there are some fresh food and beverage pop-ups, after the popularity of the first-tier cities, the second and third-tier cities will be spreading down the road, the study of food and beverage category trend development is also very important. Of course, in the end, entrepreneurship is still their own thing, whether it is to join the catering brand, or create their own brand, entrepreneurship, all the behavior of all the self-responsibility, some people think that joining a good catering brand can make money, this is a very big misunderstanding, to make an analogy, the headquarters of the cause of the teacher as if you are, more is to provide guidance, model replication. The result of success or failure depends on their own operation and management, only seriously do a good job in every detail, in order to open a profitable and long-lasting restaurant.