On October 2nd, amid the joyful national music, the Tianhe Branch of Guangzhou International Food Festival, hosted by Tianhe District Government and hosted by Tianhe District Bureau of Commerce and Finance, kicked off in Victoria Plaza. The 7-day food festival (from February 2 to October 8) will combine Chinese and foreign food elements and online and offline forms to present a fashion feast to the general public. The list of "Tianhe Food Hotspots" and "Tianhe online celebrity Store" has also been officially released.

Tianhe District of Guangzhou Food Festival

Time: October 2-October 8

Location: Victoria Square, Guangzhou

Theme: World Food Tianhe Taste

Tianhe District has formed three metropolitan food blocks

In recent years, the catering industry in Tianhe District has been developing in the direction of characteristics, branding and fashion, and now it has a sports east. 22 shopping malls, including Tianhe City, Zhengjia Plaza, taikoo hui, Tianhuan Plaza, Wanlinghui and Victoria; 11 state-level restaurants such as Air One, Xubo Pavilion and Nanhai Fishing Village; A number of well-known chain catering brands such as Taotaoju, Shandong Hometown and Jiumaojiu have been cultivated.

This year, faced with the difficult problem of epidemic prevention and control, the catering industry in Tianhe District, with the active promotion of both government and enterprises, is constantly looking for new breakthroughs and new developments and actively exploring new catering formats. In the spring and summer of this YEAH, Tianhe District launched a series of activities to warm up enterprises and promote consumption, such as summer Tesco in Tianhe Road business circle and night consumption festival in YOUNG City, which promoted the economic recovery of catering industry in Tianhe District.

As the core area of "Eating in Guangzhou", Tianhe Sub-venue of Guangzhou International Food Festival will carry out a series of activities such as "Tianhe International Food Ranking", "Tianhe District Food Festival Quality Group Meal Food Selection" and "Tianhe Food Live Promotion" with the theme of "World Ingredients and Tianhe Taste". Tianhe District invites mainstream catering brands, chain catering stores, commercial food carriers and other enterprises, as well as the general public to join in this food festival. According to their own business characteristics, the participating merchants recommended signature dishes to participate in the list-making activities of this year's Guangzhou International Food Festival through public comments and Ali's local life online platform, and became a Tianhe taste list. The general public can participate in the live food promotion activities released by major merchants online, and enjoy the promotion activities of benefiting the people carried out by various merchants offline, forming a linkage situation of "all people participating, online and offline", promoting the development of catering industry in Tianhe District, carrying forward the international food culture of "food is superior to Tianhe" and enhancing the high-end, commercial and international image of Tianhe cuisine.

The list of "Tianhe Food Hotspots" and "Tianhe online celebrity Store" was released

In the early stage of the food festival, Tianhe District launched more than 131 famous dishes selected by catering enterprises in Tianhe District to participate in the list according to the unified deployment of Guangzhou Food Festival in, relying on public comments and Ali local life (Hungry, Word-of-Mouth Network) to create a taste list in Guangzhou.

At the event site, Alibaba Local Life Service Company released the list of "Tianhe Food Hotspots" and "Tianhe online celebrity Stores" based on the data of word-of-mouth platform and Hungry Platform, with user preferences and data intelligence as the core dimensions, and solved the public's fear of choice from three dimensions: taste, skills and experience.

"Tianhe Hot Food List"

Haidilao Hot Pot (Sports West Road Store, Bingsheng Taste (Pearl River New City Flagship Store, Guangzhou Restaurant (Sports East Store, Jizhi Taiwan Province Exquisite Charcoal Roasted Meat (Tianhe Guangbai Store and Diandude (Huachenglou Store) and other 31 merchants

"Tianhe online celebrity Store List"

Zetian Benjia (Tianhe South Store, Song Dynasty) Tan Duck Blood Hotpot (31 merchants including Tiandedian and Bideliao (R&F Yingtong Store)

"Cantonese Chef" boarded the event site of the Food Festival

In order to promote Cantonese cuisine culture, Tianhe District invited Mr. Li Yongzhou, executive president of Guangdong Food Culture Research Association, chairman of Guangzhou Peninsula Investment Group and host of "Cantonese Chef Studio", to give a lecture on the theme of "Innovation of Cantonese cuisine culture" to the representatives of catering enterprises.

during the food festival, Tianhe district will organize five food experience activities, in which netizens will be led by the gold medal anchor to explore the representative delicious restaurants in Tianhe, and find the stories behind the food through live broadcast and short video on multiple platforms and channels, so as to feel the ingenuity contained in the food at close range and promote the unique food culture in Tianhe.