Second, the structural changes in the catering market will take place in the next year or two, and people will pay more attention to healthy eating. As a representative of healthy diet, light salad meal has a self-evident future market prospect. Now the mature online ordering service is also more beneficial to light salad shops. A light salad can standardize a big meal and meet the peak of ordering at noon.
Third, the three major sections of the training course teaching
Guiding theory course of opening a shop: We have our own flagship store and have a full understanding of the opening process of light food, including site selection, operation, promotion and marketing.
4. Light food courses: At present, more than 28 series 160 products have been updated to meet the needs of stores in spring, summer, autumn and winter and increase their competitiveness. After-sales service: It is very important that we update 2 or 3 new meals every month. Snack bars need to be fresh.
Fifth, we also have a special Tik Tok operation course. We have our own Tik Tok enterprise, which started from zero and now has nearly 600,000 fans. We know how to operate new media. Food is important, so is marketing. Too much homogenization. Without its own characteristics and methods, it is difficult to do it.
Nowadays, the concept of eating lightly has been recognized and accepted by most people. Paying attention to the concept of health and eating lightly is actually a good highlight. The concept of light food is to make simple, leisurely, fashionable and healthy food, so light food is mainly delicious, fashionable, simple and healthy! High degree of standardization, not obvious in off-season, and high repurchase rate. Therefore, light food shops should pay attention to enriching the variety of dishes, increasing the proportion of hot food and coordinating cold food; Sales health concept
Seven, the fast pace of the city, has long been tired of fast food meal after meal, even in the face of a table full of exquisite fish, there is no appetite. Maybe our life should have been baptized by nature and vitality long ago. A healthy and relaxed light meal allows the taste buds to walk in the natural forest and easily taste the true meaning of life! And you think this is wonderful, in fact, it is the original face of our life, the original way of eating and drinking! Eat light meals: simple+moderate+health+balance-calories-fat-salt-sugar, simplify the complex, simplify the complex, return to a healthy eating state, return to a simple life mentality, simplify the light diet, reduce the heavy body, simplify the light diet, reduce redundant choices, simplify the light diet and reduce the messy life.
Eight, deep experience, self-control, living in the future, and outward consumption are becoming the lifestyle that "new youth" are keen on. Insiders pointed out that light food, with its high nutritional concept and photographic value, has made many consumers spontaneously form a second spread and consumption, which is also an important reason for the prevalence of "light food style". At present, the post-80s and post-90s population in China has exceeded 400 million, accounting for nearly 1/3 of the total population in China. Young people are the main force of catering consumption, paying more attention to efficiency and health, and eating simple meals, new tea and other leisure categories is increasingly favored.