Pujiang County is located in the core area of 600,000 mu of tea base in western Sichuan. In 2065,438+02, the tea planting area in the county was 200,000 mu, of which the pollution-free, green, organic and GAP certified area was 6,543,802 mu. In 2065,438+065.438+0, the output of tea was 65.438+02 million tons, and the output value of tea was 850 million yuan.
In the construction of production base, Pujiang pioneered the "tea garden trusteeship management" model and the "unified defense rule" management model in China. The trusteeship management mode is to set up a tea garden trusteeship company based on farmers' specialized organizations. Tea farmers hand over their tea gardens to the trusteeship company for management, which implements management according to the production requirements of processing enterprises, unifies fertilization and pest control technologies, and fundamentally solves the problems of input management and technical specifications. The management mode of unified prevention and control is to establish a tea quality traceability management system as the core, and according to the development mode of "company+cooperative+base", adopt the incentive measures of "three excellent, two exemptions, one supplement and one return" (that is, preferential provision of agricultural materials, preferential purchase, high-priced purchase, free technical training and free pest control), establish a win-win cooperative interest linkage mechanism with tea farmers, and embark on "base scale, planting standardization and processing clustering"
In terms of industrial operation, by 20 12, Pujiang tea has more than 80 processing enterprises, including 2 enterprises above designated size 12, 4 provincial leading agricultural industrialization enterprises, 4 steaming tea production lines and 5 famous tea production lines, with more than 4,000 employees and an annual processing capacity of 20,000 tons. There are 2 tea industry associations and 6 tea professional organizations in the county. By integrating tea processing enterprises and individual economic organizations, Pujiang makes the allocation of production raw materials more optimized. And through the integration of capital, land, projects, brands and other resources, we will continuously improve tea processing technology and update production equipment. Support leading tea enterprises to become bigger and stronger, support leading enterprises to expand contract bases, innovate interest linkage mechanisms, and accelerate the development of intensive clusters of tea processing industry. At the same time, actively encourage tea production enterprises to introduce world-class tea production equipment and technology, and promote enterprises to continuously improve their technological innovation and technological research and development capabilities. Several leading tea enterprises, such as Luchangming, Jia Zhu, Shutao and Liaoweng, all the main technical and economic indicators are among the best in the same industry in China.
According to the requirement of building Chengdu into a "modern garden city in the world", Pujiang County has built a tourist area of western Sichuan tea culture, focusing on ecological tea garden sightseeing, tea activity experience, rural food tasting, modern farm management and tea culture experience, with Chengjia town as the center and a total area of 10 square kilometer. Through the implementation of the Southwest Sichuan Tea Trading Center project, a comprehensive tea market of 100 mu will be built in the first phase of 20 12, which integrates tea trading, tea-related product display, quality inspection, circulation information sharing, warehousing and distribution. At the same time, Pujiang actively guides social funds to build a "Pujiang Queshe" tea culture sightseeing and leisure area according to the national AAA scenic spot standards. Vigorously develop ecological tea gardens and rural hotels with the theme of tea garden leisure sightseeing and experience farming, develop characteristic catering farmhouses, and carry out various rural tourism activities by introducing festivals to enhance the brand competitiveness of Pujiang tea and increase farmers' income through multiple channels. For example, the annual "China Tea Picking Festival" and "Pujiang Que Tongue" Tea Culture Tourism Festival integrate industrial exchanges, professional forums, leisure sightseeing, special catering and other contents, attracting domestic and foreign residents and surrounding cities for sightseeing, forming a tourism scale that receives nearly 10,000 tourists every day.
(Sichuan Pujiang "20 10 First China Tea-picking Festival" Atlas)
("Pujiang Que Tongue" Image Representative Experiment Atlas)