1. Audience: audience's preferences, perspectives, backgrounds and even stereotypes.
2. Purpose: What do you need to achieve through PPT? Pass on information, reach an understanding, resolve differences, and achieve sales or something.
3. Structure: According to different audiences, what kind of content structure is easier to achieve the goal? Total score, enumeration, series, from concrete to abstract?
4. Content: Find the specific content according to the structure, and combine theory with examples. Proverbs, legends and jokes can also be added. In line with the background of the audience.
5. Beautify: After the content is completed, consider whether the presentation mode is coordinated, whether the prominence of fonts and shapes matches the importance of the content, whether obscure concepts or data are more intuitive with charts, and so on.
Product projects are generally divided into three parts: company culture, product introduction and marketing strategy ~
The company chapter is divided into company introduction, enterprise advantages, company framework, brand promotion and company philosophy.
Products are divided into product use, characteristics (shortcomings) of traditional products, product action principle, approval certificate of relevant departments, authoritative certification of product qualification, product characteristics and product introduction.
Marketing chapter is divided into national policy, industry analysis, market forecast, marketing strategy and so on.
Pay attention to these problems, and there will be no big problems when doing PPT. There are many template download websites now, and office resources is a PPT template website with many resources and materials. It is very convenient to choose templates according to different scenes and styles.