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How to prepare a sufficient budget for catering opening funds
Doing catering, money is not everything, but no money is nothing. If the budget is not enough, it is best to cover the money in the pocket tight, do not rush into it, otherwise it is basically standing in, lying out. First, the content of the opening budget Generally speaking, the catering opening budget refers to the opening of the preparatory period and the opening of the initial period is expected to require the sum of operating funds, including: 1, the preparatory period and the opening of the initial period of rent and property management costs, utilities, etc.; 2, renovation and decoration project costs; 3, the opening of the various materials required for the procurement costs; 4, personnel recruitment and training costs; 5, the preparatory period of staff wages and welfare costs; 6, Market research and cuisine development costs; 7, before and after the opening of the publicity and promotion and promotional costs; 8, the preparatory period and the opening of the early office costs; 9, the opening of the various start-up costs required; 10, the opening of the early working capital; 11, some restaurants will involve piped gas and electricity access and remodeling costs; 12, should take into account the risky nature of food and beverage operations, can not be blindly optimistic that a business can operate well. Can operate well, in the budget at least three months to six months to consider the loss period, so should be set aside a portion of the funds to make up for this possible loss. Second, catering opening budget misconceptions and failures We have catering entrepreneurs or investors may exist in such a thought: try to invest a little less, as long as you can deal with the opening on the line, some of the money spent unnecessarily do not spend, some of the money can be made up later, to be opened through the operation of the recovery of a portion of the funds and then make up for it. Standing in the investor's point of view, it seems reasonable, but seriously explore the words, in fact, it is not: first of all, which money should save which money should not save, or save how much is appropriate, the investor's considerations are not necessarily reasonable and thorough, the most likely to be ignored by them, often those who can not be immediate results, but it is a major concern in terms of the preparatory work directly leading to the opening of the effect of a big discount, leaving a lot of hidden dangers to future business; secondly, the second is to invest less money, as long as you can deal with the opening on the line. Operation leaves a lot of hidden dangers; Secondly, holding a steady profit speculative mentality to do business, is not able to withstand the test of market risk, if the restaurant opened smoothly of course, but if the opening of the initial period can not quickly make money, it will soon fall into a vicious cycle of financial quagmire, either additional inputs, or close down. Below we will share a few cases due to insufficient budget for opening funds led to the failure of the restaurant business: (a) "frugal, efficient investment principles" led to the failure of Chengdu Westgate of a restaurant, in the investor's frugal, efficient investment principles, the manager of the preparation of the opening of the budget was changed again and again, from 1.8 million to 1.6 million, and then adjusted to the 1.4 million, and finally the investor simply showdown, I only invested 1 million, you look at it. Well, the fabric budget minus 1/3, tableware budget directly halved, recruitment and training costs halved, market research and food development costs almost negligible, before and after the opening of the publicity and promotion and promotional costs by more than 200,000 directly reduced to only zero ...... The results can be imagined, after the opening of the popularity of the opening can not be opened, the popularity and income on not To go, customers on the dishes, on tableware, on the dining environment quite a few words ...... see the business and the expected difference is far from the investor is anxious to open less than 3 months, three general managers, and additional investment, but there is no way to return to heaven. (B) "Ignore the professional advice, the first will be" led to the failure of a restaurant in Yichang, is a teahouse transformed into a manager in the development of the transformation program pointed out that the original kitchen food location and food paths can not meet the operational needs of professional restaurant, put forward the transformation of the views, but the need to increase the cost of about 100,000 yuan, the investor! After careful consideration, the investor gave a sentence: "Let's make do with the original, if we really need it after opening, we will change it again". After opening, the slow speed of serving food has become the most complained about by customers, resulting in a serious loss of customers, for which the investor is also on the manager and the head chef angry. Who can blame? Even if the manager and the head chef are open, can restore what it? (C) "only to save investment, regardless of the manager's opposition," resulting in failure Case 1: Chengdu Funan River side of a restaurant was originally an obsolete hotel, in preparation for the beginning of the renovation planning, the manager's opinion is that in order to ensure that the private rooms have a certain degree of comfort and aesthetics, will be the original standard room two in one or three in one as a private room restaurant use. The restaurant's private rooms, and in order to save investment, the investor completely ignored the manager's objections to maintain the original hotel standard room pattern, just do some simple decorative remodeling in the interior. As a result, each private room is very small, in addition to one can be installed under the 1.8m desktop, the other can only be installed 1.6m or even 1.4m small desktop. After the opening of the customers generally dissatisfied with the reflection confirmed that the investor's decision was completely wrong. This restaurant only operated for four months on the closure of the business. Third, the restaurant opening funds budget table opening costs table No. Item Description 1 store rent the first period or the first year to pay the rent. 2 equipment and supplies in order to meet the operational needs of the opening of the amount of equipment and supplies must be purchased. 3 renovation must be completed before the opening of the indoor and outdoor renovation costs. 4 raw materials at least three days to a week can be enough to save the main ingredients, spices, seasonings, fuels, alcohol, cigarettes, tea, drinks and so on. 5 wages to the amount of money, Wages The sum of several months' wages to be paid to employees before normal operation.6 Working capital The cost of purchasing raw materials (e.g., all kinds of fresh goods, vegetables, etc.) and emergency purchases on the same day, usually 3-5 times the estimated daily flow.7 Publicity or promotional costs Publicity and promotion in a certain way are indispensable if you want to open up your business quickly, but the funds for this are more flexible. It must be determined through the formulation of a reasonable publicity and promotion program.8 Unforeseen expenses are contingency amounts that must be paid outside of the normal budget or due to changes in external conditions, emergencies, etc. Depending on the availability of funds, they are generally set aside in advance to cover the costs of the business. According to the situation of the funds, generally in the first 6 items between 5% and 30% of the total selection of these items for the total, you can roughly calculate the funds you have to prepare. And you must prepare a little more money than your budget in order to be comfortable after the launch. The budget should be as detailed as possible, with at least the necessary major equipment all included. After making the budget, you also need to make a sound investment plan based on the budget, the main purpose of which is to make it clear how much money will be spent on what things at what time, in order to make the investment and preparation work in an organized manner. Sub-projects plan to implement the details of just, salary budget, daily basic sales of capital preservation point, expected payback period and other items need to be examples of a detailed schedule, which can make the operation of the target more accurate and clear.